Uncomplicated Marketing
By: Sacha
Language: en-us
Categories: Business, Marketing, Entrepreneurship, Education, How To
"Marketing Uncomplicate - It" is your ultimate podcast destination for entrepreneurs and industry experts supporting small businesses. Join us as we explore the world of marketing, especially for businesses just launching or facing challenges. Hosted by Sacha Awwa, this podcast serves as a beacon for the resilience of entrepreneurs and business owners navigating their industries. Our guests share hard-fought battles, invaluable lessons, and innovative strategies that have reshaped businesses. With a blend of humor and insightful wisdom, we challenge conventional approaches and offer out-of-the-box marketing strategies. Tune in for behind-the-scenes insights into the entrepreneurial journey, filled with laughter and transformative...
Episodes
#81 From $140K to $2.1M: The Power of Honesty - SAaes Simplified
Jan 08, 2026From Complexity to Consistency: Doug C. Brown on Predictable Revenue, Follow-Up & Sales Systems
In this episode of SAaes Simplified, I sit down with Doug C. Brown, CEO of CEO Sales Strategies and a renowned sales revenue and profit growth expert, for a deeply honest conversation about what really drives sales performance and what silently holds it back.
Doug has built 35+ businesses and helped generate over $960M in sales for himself and his clients. But this conversation goes beyond numbers. We explore how truth, accountability, systems, and follow-up can completely transform results including one powerful story wh...
Duration: 01:02:26#80 The New Rules of Growth
Jan 06, 2026From Hustle to Clarity: Andy Seeley on Simplifying Growth, Marketing & Building Businesses That Last
In this episode, I sit down with Andy Seeley, CEO of Creatively Disruptive, co-owner of Ashworth Strategy, speaker, and creator of CAI (Customer AI), for an honest, grounded conversation about business growth, marketing clarity, and what actually supports long-term success for founders.
Andy’s journey spans sales leadership, agency building, economic downturns, and helping hundreds of small and service-based businesses navigate growth without burnout. From opening CarMax locations to supporting kids activity centers, e-commerce brands, and local businesses, Andy brings real-world per...
Duration: 00:49:09#79 Unlearning: Be All You Can Be
Dec 17, 2025From Fear to Freedom: Joe Mittiga on Inner Mastery, Leadership & Living for Legacy
In this episode, I sit down with Joe Mittiga — founder of Project Smile, founder of Avion Energy, author, and speaker — for a powerful conversation on inner mastery, conscious leadership, and what truly holds high performers back from their next level.
Joe’s journey spans addiction recovery, authorship, global speaking, and a life-changing TEDx experience in South Africa that led to the creation of Project Smile. With decades of experience working with entrepreneurs, C-suite leaders, and te...
Duration: 00:47:45#78 SEO That Actually Works for Clinics
Dec 10, 2025From Invisible to In-Demand: Andrew Newland on SEO, Trust & Functional Medicine Marketing
In this episode, I sit down with Andrew Newland — founder and CEO of Functional Medicine Marketing. Andrew is a digital strategist who works exclusively with functional and integrative medicine clinics, helping them grow their visibility, attract new patients, and reclaim precious time through sustainable, SEO-driven marketing systems. He’s also the author of Digital Marketing and SEO for Functional Medicine Practices and a sought-after voice in the space, having appeared on shows like The Functional Medicine Nurse and The Junto.
Andrew brings much-needed clar...
Duration: 00:50:30#77 Marketing: An Investment, Not an Expense
Dec 03, 2025The Digital Marketing Success Plan — Building Predictable, AI-Ready Growth in 2025
In this week’s episode, Sacha sits down with Corey Morris—award-winning marketer, best-selling author, agency CEO, and creator of the Digital Marketing Success Plan®—to break down what most companies get wrong about digital marketing (hint: it’s not the tactics… it’s the lack of a real plan).
From early SEO days and the rise of social to today’s AI-powered search landscape, Corey shares insights from 20 years of building ROI-driven strategies for brands across North America. His work at VOLTAGE...
Duration: 00:46:35#76 Marketing in Motion: Why Location Beats Algorithms Every Time
Nov 19, 2025From Location to Loyalty — Unlocking Geofencing for Real-World Results
In this week’s episode, Sacha sits down with Chris Seminatore—founder of GetGeofencing.com and a true pioneer in location-based digital marketing—to unpack how geofencing lets you reach the right people, in the right place, at the right moment.
From Navy intelligence and TV production to building a seven-figure agency serving over 1,600+ campaigns and 350+ businesses across the U.S. and Mexico, Chris shares how “unsexy” industries (think plasma centers, funeral homes, political campaigns) quietly crush it when you com...
Duration: 00:54:02#75 The Human Upgrade: Why Positivity, Not Pressure, Drives Peak Performance
Nov 12, 2025From Setbacks to Strengths — Building Human-Centered Performance in the Age of AI
In this week’s episode, Sacha sits down with Alfredo Borodowski—consultant, keynote speaker, and leading voice in positive psychology—to explore how purpose + strengths can transform leadership, culture, and performance (without the burnout theater).
From a storied journey across law, theology, and clinical therapy to guiding leaders at companies like Motorola and nonprofits across the Americas, Alfredo reveals a science-backed playbook for resilient teams and sustainable growth. His upcoming book, The Human Upgrade: The Futu...
Duration: 00:57:58#74 The Truth About Wasted Ad Spend
Nov 05, 2025From Biochemistry to Billions — Engineering Smarter, Data-Driven Marketing Systems
In this week’s episode, Sacha sits down with Justin Rashidi, Co-Founder and Chief Strategy Officer at SeedX, to explore how an engineer’s mindset can eliminate waste and unlock real business growth.
From pivoting out of medicine to leading a multi-million-dollar consultancy that’s generated over $1B in client revenue, Justin breaks down what it means to make marketing scientific again—rooted in data, not hype.
We dig into:
The hidden marketing tax and where bran... Duration: 00:42:00#73 What Family Businesses Teach Us About True Leadership
Oct 21, 2025From Family Ties to Thriving Teams — Building Healthy, High-Performing Family Businesses
In this week’s episode, Sacha sits down with Brandi Marek—former Magnolia Gardens Nursery leader and now Business Advisor at Ferguson Alliance—to unpack how aligned strategy, clear roles, and people-first leadership turn family dynamics into a competitive advantage.
We explore how honest assessments, transparent financials, and courageous conversations help family enterprises reduce friction, empower middle managers, and scale without losing the heart that made them special.
We cover:
Business-first vs. family-first: choosing a model and living i... Duration: 00:44:08#72 - From Air Force Ops to AI Marketing: The Future of Lead Generation
Oct 07, 2025From Counterintelligence to Clicks — The Art of Pattern Recognition in Marketing
In this week’s episode, I sit down with a guest whose career journey is anything but ordinary — from counterespionage in the U.S. Air Force to building high-performing marketing engines for fintech brands.
We explore how lessons from intelligence work — like pattern recognition, behavioral analysis, and curiosity — laid the foundation for his success in digital marketing and lead generation. As the founder of Kaleidico and Bill Rice Strategy Group, he’s helped companies generate over 500,000 leads a year and nav...
Duration: 00:52:32#71 - From Crisis Negotiator to Culture Builder: Redefining Leadership
Oct 01, 2025From Crisis Calls to Culture: Pete Duche on Leadership, Psychology & Building Trust
In this episode, I sit down with Pete Duche — founder and principal consultant of Houston Leadership Consulting. Pete brings over 25 years of leadership experience, starting in law enforcement where he commanded a major city’s crisis negotiator team. Those high-stakes moments — requiring calm under pressure, rapid decision-making, and deep trust in people — shaped the foundation for his approach to leadership today.
With dual graduate degrees in Public Administration (Villanova University) and Industrial Organizational Psycholo...
Duration: 00:55:18#70 - From Fine Dining to Tech: A Chef's Journey
Sep 24, 2025From Kitchens to Code: Gregory Willis on Flavor, Innovation & Food Tech
In this episode, I sit down with Gregory Willis — founder and president of SenSpire, the company behind Flavor Studio, an operating system powering innovation in the food and ingredient industry. Gregory’s journey is anything but linear: from earning four-star reviews as a chef in the competitive San Francisco dining scene, to leading CPG innovation at Chef’s Best, to building patent-backed food tech solutions at Treasure8, and now creating software that unifies formulation, sensory testing, CRM, and R&D for some of the...
Duration: 00:45:13#69 - No Excuses: The Mindset Shift That Built Multi-Million Dollar Companies
Sep 17, 2025From Excuses to Enterprises: RJon Robins on Building Real Businesses That Last
In this episode, I sit down with RJon Robins — co-founder and CEO of How to Manage Enterprises, best-selling author, and attorney — to unpack the raw truth about entrepreneurship, mindset, and what it really takes to build a business that works without you.
RJon shares his journey from foreclosure and financial rock bottom to leading multiple eight-figure companies, coaching thousands of entrepreneurs, and creating a framework that turns struggling practices into thriving enterprises. His candid reflections on excuses, sacrifice, and mindset shifts offe...
Duration: 01:18:48#68 - The Messy Middle of Marketing: Insights from Mindbody’s Former CMO
Sep 12, 2025From Startup to IPO: Amanda Patterson on Scaling with Strategy and Customer Truth
In this episode of Uncomplicate It, I sit down with Amanda Patterson — seasoned tech marketing executive, former Head of Marketing at Mindbody, and co-founder of Rocket Fuel Labs. Amanda has seen it all: scaling Mindbody from $30M to $200M, growing leads by 300% in a single year, building a marketing team 5x larger, launching the consumer app, and creating the BOLD Conference with speakers like Michelle Obama and Magic Johnson.
Today, through Rocket Fuel Labs, she helps early and gr...
Duration: 00:50:14#67 - The Hidden Psychology Behind Every Yes
Sep 05, 2025From Engineering to Empathy: Chris Silvestri on Conversion Copy That Connects
In this episode, I sit down with Chris Silvestri — founder of Conversion Alchemy, conversion copywriter, and message–market fit specialist — to explore the psychology behind conversion and how B2B SaaS companies can craft customer journeys that actually drive decisions. With a background in industrial automation engineering and a decade in copywriting, Chris blends technical logic with user-centered creativity to produce copy that truly resonates.
We cover:
Why copywriting is more about research than writing (70% research, 30% execution)The “Motivation → Value → An... Duration: 00:43:10#66 - The Strategy Behind Unforgettable Events
Aug 27, 2025From Big Ideas to Meaningful Experiences — Hallie Seltzer on Events That Truly Connect
In this episode, I sit down with Hallie Seltzer — founder of Pinpoint Productions, campaign strategist, and creative director — to explore how events can move beyond “pretty productions” and become authentic, community-driven experiences. With nearly 20 years of experience and a client list that includes Google, Netflix, Instacart, Feeding America, Squarespace, and the Democratic National Convention, Hallie has spent her career turning bold ideas into gatherings that make an impact.
We cover:
Why strategy — not logistics — must come first when des... Duration: 00:35:59#65 - Why Bad Implementations Kill Good Tech — and How to Fix It
Aug 20, 2025From Strategy to Execution — Rob Smith on Unlocking Digital Transformation
In this episode, I sit down with Rob Smith — founder of Fractional Digital, strategic advisor, and fractional CMO — to unpack what digital transformation really means for mid-sized businesses and manufacturers. With a career spanning 3M, global marketing ops, and building four companies of his own, Rob has seen firsthand how companies waste millions chasing tools without a strategy.
We cover:
Why transformation fails when tech is bought before process and people are alignedThe “two-in-a-box” method to end the sales vs. marketing blame gameHow El... Duration: 00:48:14#64 - Original or Artificial? How to Win With Content in the AI Era
Aug 13, 2025From AI Flood to Originality — Jonathan Gillham on Protecting Authentic Content in 2025
In this episode, I sit down with Jonathan — founder and CEO of Originality.ai, co-founder of Motion Invest, and one of the earliest voices warning about generative AI’s impact on publishing — to dig into the evolving battle between authenticity and automation. From building the first-ever paid AI detection tool (launched days before ChatGPT) to spotting the gray zone between ethical and spammy AI content, Jonathan shares what it takes to keep your brand’s voice intact while still working at the speed of modern marketing...
Duration: 00:45:48#63 - SEO First: Building Marketing That Lasts
Aug 06, 2025🎙 From Google to Growth Engine — Cody Jensen on Building Ethical SEO That Actually Works
What do Groupon knockoffs, offshore shortcuts, and a Lil Wayne lyric have in common? For Cody Jensen, they were all lessons on his path to building Search Bloom — a multimillion-dollar SEO and digital marketing agency built on transparency, strategy, and results.
In this episode, I sit down with Cody — former Googler, data-obsessed strategist, and CEO of Search Bloom — to pull back the curtain on what actually works in SEO today. From the dark side of snake oil tactics to the surprising power of AI...
Duration: 00:49:47#62 - The $20M Pay-Per-Call Playbook
Jul 25, 2025From Car Washes to $20M Funnels — Chris Shihadeh on Scaling Smart with Pay-Per-Call
What do data lists, AI-generated ads, and a six-year-old’s car wash have in common? For Chris Shihadeh, they were all stepping stones on a journey to building Skylab Digital, a powerhouse in pay-per-call lead generation for the Medicare and insurance space.
In this episode, I sit down with Chris — a scrappy entrepreneur, creative tactician, and CEO of Skylab Digital — to talk about how he turned failure into fuel and scaled a $20M business with a lean team of just ten. Fro...
Duration: 00:40:39#61- Marketing Isn’t Optional — It’s How You Win
Jul 10, 2025From Madison Avenue to Main Street — Benjamin Hawk on Brand Strategy That Actually Works
What do BMW, American Express, and small-town coffee shops have in common? They’ve all benefited from Benjamin Hawk’s sharp creative mind and brand-building expertise. In this episode, I sit down with Benjamin Hawk — a seasoned creative strategist, brand whisperer, and self-proclaimed “couples therapist for brands” — to unpack what enterprise brands get right about marketing, and how small businesses can apply the same principles to scale without the bloat.
With 20+ years in the advertising world, Ben has worked with everyone...
Duration: 01:07:19#60- The Pressure Paradox
Jul 02, 2025The Psychology of Peak Performance — Dr. Adam Formal on What High Achievers Get Wrong About Success
What happens when you reach the top of your game — and suddenly everything feels harder, not easier? In this episode, I sit down with Dr. Adam Formal, a clinical psychologist who works with Team USA athletes, C-suite executives, and elite performers who look superhuman from the outside but are very much human on the inside.
From Olympic athletes dealing with post-career identity crises to executives burning out despite having "everything," Dr. Formal shares insights that cut thro...
Duration: 00:49:00#59- The Startup Blueprint: Tech, Traction & Truths About Capital
Jun 25, 2025Build Before You Burn Out — Chris Davis on What Startups Keep Getting Wrong About Tech
What does it really take to build a tech startup that scales — and how do you avoid the costly mistakes most founders make? In this episode, I sit down with Chris Davis, a seasoned startup operator, strategist, and former CEO of multiple venture-backed companies, to talk through the gritty, unglamorous parts of launching a tech business that actually works.
From his early years navigating sports tech and recruiting startups to his current role at Intucia Labs, Chris has help...
Duration: 00:57:04#58- Conducting the Marketing Symphony: Inside the CMO Role
Jun 17, 2025🎙️ This Week’s Episode: Allyson Havener on Owning the Modern CMO Role
What does it take to go from ballerina to CMO in the fast-paced world of B2B tech? In this episode, I sit down with Allyson Havener, Chief Marketing Officer at TrustRadius, to unpack what it really means to lead marketing today—across content, data, strategy, and most of all, trust.
With a background that spans SaaS, brand building, and go-to-market strategy, Allyson shares how she orchestrates marketing teams to drive growth—and why being action-oriented beats perfection...
Duration: 00:45:51#57- The Truth About Attribution (That No One Tells You)
Jun 12, 2025🎙️ This Week’s Episode: From Magic Tricks to Marketing Truths—Jeff Greenfield on Attribution’s Future
Is marketing attribution still possible without cookies? And how do you actually know which of your efforts are driving conversions? In this episode, I sit down with Jeff Greenfield—entrepreneur, magician, and co-founder of Provalytics—who’s building the next generation of privacy-compliant, AI-driven attribution for marketers who are tired of guessing.
Jeff’s career path is anything but ordinary—starting in chiropractic and close-up magic, detouring into early SEO, product placement, and branded entertainment, and eventually pioneering one of the...
Duration: 01:03:27#56- Power Back to Hosts with Direct BookMe
Jun 04, 2025🎙️ This Week’s Episode: Why Short-Term Rental Hosts Are Ditching Airbnb
Tired of sky-high booking fees and platform rules that favor guests over hosts? In this episode, I sit down with Denayer and Carlos, co-founders of Direct BookMe, a community-first platform helping short-term rental hosts take back control of their business—and their profits.
Born from their own frustration as frequent travelers and would-be hosts, Direct BookMe is on a mission to simplify direct bookings, eliminate commissions, and give hosts the tools and freedom to grow.
Danaer and Carlos share:
Why Airbn... Duration: 00:42:21#55- You Don't Need Better Videos- You Need A Better Strategy
May 21, 2025🎙️ This Week’s Episode: Why B2B Video Marketing Is Broken—and How to Fix It
B2B video isn’t working the way it should. In this episode, I sit down with Daniel Borba, founder of Spark Portal, to talk about how companies are burning budget on flashy videos that don’t perform—and what to do instead.
Daniel breaks down:
The Video-as-a-Service (VaaS) model that’s disrupting B2B marketingWhy production quality ≠ effectivenessThe simple framework to turn webinars, explainer videos, and even selfie clips into content that convertsWe...
Duration: 00:58:07#54- Red & Blue Consumers: What Their Worldview Means for Your Brand
May 14, 2025Podcast Summary: The Worldview Brief — Why Marketing Needs a Political Lens (Without the Politics)
In this episode, Sacha Awwa sits down with Chris Peterson, co-founder of LifeMind and author of Red and Blue Customers, to unpack one of the most overlooked dimensions in marketing today: worldview. A former agency leader and lifelong consumer insights enthusiast, Chris explores how the deeply ingrained cultural values of liberal and conservative customers shape purchasing behavior, brand loyalty, and marketing strategy.
From the evolution of political polarization to AI-powered segmentation, Chris breaks down the subtle but powerful ways bu...
Duration: 01:03:11#53- The Community Code: Loyalty, Data & the Future of Connection
May 07, 2025Podcast Summary: The Community Code — Building Brand Loyalty Beyond the Transaction
In this episode, Sacha Awwa dives deep with Michael Puhala, Chief Community Evangelist at Khoros, a trailblazer in the digital community space. With over a decade at the forefront of online community innovation, Michael has helped some of the world’s top brands—like Microsoft, Spotify, and Sephora—build thriving ecosystems that drive retention, loyalty, and long-term customer engagement.
From the early days of gamer forums to the rise of AI-assisted support and ideation hubs, Michael unpacks how brands can turn passive customer...
Duration: 00:56:57#52- Secrets from a $25M Ad Strategist
Apr 30, 2025Podcast Summary: Cracking the Meta Code — Scaling Ads with Strategy, Not Just Spend
In this episode, Sacha Awwa sits down with Manel Gomez, a Meta ad specialist managing $300K–$500K/month in spend for e-commerce brands across the U.S. and Europe. With over $25M in profitable ad spend under his belt and regular appearances at Meta HQ, Manel breaks down the technical evolution of Facebook Ads and how founders can navigate the increasingly competitive paid social landscape.
From bidding strategies to AI tools and platform trends, Manel offers a masterclass in modern media buying. Whet...
Duration: 00:50:06#51- Behind the Chair: From Roots to Growth
Apr 22, 2025Podcast Summary: Building Culture, Systems & Legacy with Justin Gold
In this episode, Sacha Awwa sits down with Justin Gold—founder and CEO of multiple award-winning businesses in the beauty industry, including the renowned salon The Changing Room. A second-generation entrepreneur with over 15 years of experience, Justin shares his journey from breakdancing and corporate finance to becoming a national educator for Matrix and a transformative coach for salon owners and entrepreneurs.
Justin opens up about the evolution of his family business, the importance of structure and culture in service-based industries, and how giving back—through education, ment...
Duration: 00:42:01#50- Why Multicultural Marketing Isn’t Optional Anymore
Apr 09, 2025Podcast Summary: Cultural Branding, DEI, and Creative Authenticity with Bre Fernandez
In this episode, Sacha Awwa sits down with Bre Fernandez—an award-winning Associate Creative Director, professor of advertising at the University of Miami and Miami Ad School, and rising local comedian. Known for her bold creative voice and deep cultural fluency, Bre unpacks her unconventional journey from law school dropout to creative leader, touching on everything from the importance of representation in branding to how comedy fuels her storytelling.
With firsthand experience in both multicultural and general market advertising, Bre offers a re...
Duration: 00:55:19#49- Owning the Spotlight: Conversations in Podcasting and PR
Apr 02, 2025Podcast Summary: Building Thought Leadership with Zachary Bernard, Founder of We Feature You
In this episode, Sacha Awwa welcomes Zachary Bernard, a 21-year-old entrepreneur and the founder of We Feature You, a public relations firm helping clients become recognized thought leaders through strategic media placements. Based in Dieppe, New Brunswick, Canada, Zachary has worked with hundreds of clients across North America since launching the agency in 2021. His firm’s unique value lies in helping businesses—especially early-stage and underfunded ones—leverage PR and podcasting to establish credibility, build authority, and grow their influence.
From l...
Duration: 00:48:01#48- Influence Is an Art: Behind the Evolution of a $3B Industry
Mar 27, 2025Podcast Summary: The Evolution of Influencer Marketing with Paula Bruno, CEO of Intuition Media Group
In this episode, Paula Bruno, CEO and founder of Intuition Media Group, joins the show to unpack the ever-evolving world of influencer marketing. With over 15 years of experience in the space, Paula has been at the forefront since its early days—helping shape influencer compensation models, brand collaborations, and authentic creator-brand relationships.
From Twitter parties to TikTok, Paula walks us through the industry’s transformation and what brands need to know to successfully navigate this marketing channel today. Her...
Duration: 00:44:15#47- Rooted – Honoring heritage while evolving personally
Mar 19, 2025Podcast Summary: Exploring Transformation with Ragnhild G. Isdahl, Founder of The New Viking
In this episode, Ragnhild G. Isdahl, founder of The New Viking, joins the show to share her journey of transformation—from a corporate marketing career to a path of holistic healing, retreats, and online courses. Born in Norway and raised across multiple countries due to her father's work in the cruise industry, Ragnhild’s global perspective shaped her deep connection to exploration, heritage, and self-discovery.
Through The New Viking, Ragnhild blends ancient Nordic wisdom with modern transformation techniques, offering immersive retr...
Duration: 00:46:02#46- Turning Experience into Impact: The Road to Meaningful Innovation
Mar 12, 2025In this episode, Omar Alvarez, founder of Kinnect, joins the show to discuss how his platform is redefining relationships by helping people preserve their most meaningful moments. As a first-generation Puerto Rican and Guatemalan entrepreneur, Omar brings a wealth of marketing and growth experience from major brands like Nike, Levi’s, and Hims & Hers to the startup world. His journey into relationship-tech is deeply personal, inspired by loss, legacy, and the need for more authentic, private ways to capture family memories.
Key Topics Discussed:...
Duration: 00:45:01#45- Video Velocity – The Speed & Power of Video Marketing
Mar 05, 2025Jake Prieur, co-founder of VideoScale, joins the show to discuss how his unlimited video editing service is transforming content creation for businesses and creators. With a flat monthly fee model, VideoScale is making professional video editing accessible and affordable while addressing common pain points in the industry.
Key Topics Discussed:
1. The Origin Story of VideoScale
How Jake's experience with previous agencies revealed a gap in the video editing marketThe challenges of finding reliable, skilled editors at reasonable pricesWhy the unlimited subscription model was created to solve these industry-wide problems<...
Duration: 00:37:29#44- The Science & Strategy Behind Smart Marketing
Feb 26, 2025Rebecca Shaddix, a seasoned marketer and go-to-market strategist, joins the show to share her expertise in driving revenue growth across industries like education, healthcare, and SaaS. As a Forbes contributor and thought leader, Rebecca brings a unique blend of data-driven marketing, empathetic leadership, and a keen understanding of the evolving marketing landscape.
Key Topics Discussed:
1. The Role of Empathetic Leadership in Marketing
How balancing high expectations with trust fosters a strong marketing team.The power of letting small tests and failures lead to big wins.Why leaders must step back... Duration: 00:57:19#43- Beyond the Logo: Brand Alignment Uncovered
Feb 20, 2025Unlocking Brand Alignment with Brandon Coleman Jr.
Brandon Coleman Jr. joins the podcast to share his five decades of experience in brand alignment, marketing strategy, and business growth. As a renowned advisor, author, and entrepreneur, Brandon has helped countless businesses unlock their full potential by ensuring their brand perception matches reality. Through his Brand On movement, he empowers leaders to align their brand, maximize opportunities, and drive substantial success.
In this episode, you’ll discover:
The Power of Brand Alignment
How a professor’s offhand comment led Brandon to a... Duration: 01:13:27#42- Deaf, Not Silent: A Vision for Deaf Accessibility
Feb 12, 2025Firas Al Mubayad joins the podcast to share his powerful journey as a deaf advocate, educator, and entrepreneur. From growing up in Kuwait and moving to the UK for better education to founding AMB Deaf Accessibility, Firas has dedicated his life to bridging the gap between the hearing and deaf communities. His work empowers individuals and organizations through bespoke BSL training, consultancy services, and accessibility advocacy.
In this episode, you’ll discover:
A Journey of Resilience and Advocacy
How Firas lost his hearing at age two an... Duration: 00:58:06#41- Unmasking Ad Fraud: How to Stop Wasting Your Marketing Budget
Feb 05, 2025Rich Kahn, Co-Founder and CEO of Anura, joins the podcast to share his journey from a high school tech enthusiast to a leading expert in digital ad fraud detection. With decades of experience in digital marketing, Rich has built and sold multiple companies, including an Inc. 5000 business, and was honored with the Ernst & Young Entrepreneur of the Year Award for Technology. Now, with Anura, he is on a mission to expose and eliminate fraud in digital advertising, helping businesses protect their ad spend and improve campaign performance.
In this episode, you'll discover:
From Early...
Duration: 00:56:09#40- Thrive Sync: Women, Wellness, and AI
Jan 29, 2025Zara Hajihashemi, AI Engineer and Founder of Cybele Health, joins the podcast to share her journey from Apple tech lead to femtech entrepreneur, driven by a mission to revolutionize women's health with AI-driven insights. With a PhD in machine learning, Zara spent six years at Apple leading cross-functional AI projects before founding Cybele Health to address the inefficiencies in healthcare for professional women and working mothers.
In this episode, you'll discover:
The Evolution from AI Engineer to Founder: Learn how Zara’s experience at Apple, coupled with her PhD research, shaped her vision fo...
Duration: 00:46:01#39- The Secrets to Marketing Agility and Business Growth
Jan 22, 2025Amy Winner, Co-founder of Wheels Up Collective, joins the podcast to share how she has transformed the traditional agency model through innovative thinking and adaptable leadership. With 25 years of experience turning market uncertainty into growth opportunities, Amy shares how she built a thriving agency during the pandemic that now serves as a beacon for both marketing talent and growth-focused clients.
In this episode, you'll discover:
Revolutionizing Agency Culture: Learn how Amy is reshaping the marketing agency landscape by prioritizing talent happiness, embracing remote flexibility, and creating an environment where seasoned professionals can do...
Duration: 00:48:11#38- Executive Edge: Redefining Leadership Support
Jan 16, 2025I sit down with Mackenzie Doheny, Founder and CEO of Antares, to explore her remarkable 24-year journey supporting C-suite executives at the highest level. Mackenzie’s career spans the nonprofit, private, and public sectors, where she has partnered with top executives, presidents, and founders. Her work has redefined the role of executive assistants, transforming them into integral strategic partners. Through Antares, Mackenzie brings mentorship, training, and innovation to the forefront of executive support.
In this episode, you’ll discover:
Redefining the Executive Assistant Role: Discover how Mackenzie is shifting the perception of executive assi...
Duration: 00:32:06#37- From Aerospace to Everyday Healing: Discover the Vibe
Jan 08, 2025I sit down with Mark Fox, a true Renaissance man—entrepreneur, scientist, and former Space Shuttle Chief Engineer—to explore his journey from aerospace engineering to wellness innovation. Mark’s latest creation, Vibe, is a revolutionary pulse electromagnetic field (PEMF) device designed to provide natural relief for over 100 ailments in both humans and pets. With a passion for combining technology with everyday wellness, Mark shares how he’s breaking barriers and transforming lives with his cutting-edge device.
In this episode, you’ll discover:
The Intersection of Engineering and Wellness
Mark refle...
Duration: 00:53:13#36- Game Changers: Building Communities Through Passion and Purpose
Dec 18, 2024I sit down with Scott London, a seasoned entrepreneur, angel investor, and founder of iconic ventures like Aspen Apparel, Zoo York, BP Clothing (Baby Phat), and president of Wu-Wear, to explore his journey and insights into brand building, community development, and the rise of paddle as a sport and lifestyle. With over three decades of experience shaping cultural movements and fostering communities, Scott shares how his passion for connecting people drives his latest endeavor, Golden Point—a lifestyle brand born from and designed for the paddle community.
In this episode, you’ll discover:
The In... Duration: 00:41:08#35- Heels to Deals: Building a Standout Real Estate Brand and Thriving Community
Dec 10, 2024In this episode, I sit down with Ellen Mitchell, a real estate professional with over 25 years of experience and a niche in probate, senior relocation, and divorce real estate. Ellen shares how her personal brand, “Your Heels on the Ground,” sets her apart in the competitive South Florida market.
In this episode, you’ll discover:
Creating a Niche for Success
Ellen discusses the importance of specializing in a specific area, allowing her to stand out and build a strong reputation.
Going Beyond Real Estate
Learn how El...
Duration: 00:40:37#34- Enterprise Sales Secrets for Building Your Small Business Pipeline
Nov 20, 2024I sit down with Dan Lubic, President of DTL Consultants and a member of the Sales Acceleration Advisor Network. Dan brings a wealth of knowledge from his distinguished career at FedEx, where he mastered world-class sales and operational strategies. Together, we discuss how Dan helps small and medium-sized businesses (SMBs) implement sales systems once exclusive to the largest corporations.
In this episode, you’ll discover:
Lessons from FedEx: World-Class Processes for SMBsDan shares how the best practices from his time at FedEx—ranging from structured sales processes to leadership coaching—can be tailored to SMB... Duration: 00:40:24#33- Think Different: Philosophy’s Hidden Power in Business
Nov 13, 2024In this episode, I sit down with Christina DiGiacomo, founder of Everyday Philosophy, a company that brings philosophical insights to business leaders. Christina shares her journey from a high-stakes career in marketing and advertising to building a purpose-driven business, offering valuable lessons on growth, authenticity, and embracing your unique “magic wand.”
In this episode, you’ll discover:
Christina’s Journey from Marketing to Everyday Philosophy: From a career in marketing, Christina found herself questioning her path and ultimately transitioned into philosophy, helping executives develop resilience, clarity, and authenticity. Her story emphasizes the importan... Duration: 00:37:18#32- The Email Game-Changer: Boost Your Revenue with These Insider Tactics
Oct 30, 2024Nikita Vakhrushev, CEO and founder of ASPEKT, an e-commerce retention agency specializing in email and SMS marketing, shares his journey from print-on-demand drop shipping to building a successful niche agency. With a strong focus on client retention and targeted marketing, Nikita’s insights offer valuable lessons for business owners on optimizing email and SMS strategies to drive revenue.
In this episode, you’ll discover:
Nikita’s Journey from RPM Media to AspectNikita discusses his early days managing print-on-demand businesses and how he evolved RPM Media into Aspect, focusing on a hyper... Duration: 00:37:36
#31- Smart Money Strategies: Building Wealth for Your Small Business
Oct 24, 2024Jasmine Glover, a dynamic force in the financial services industry who refers to herself as "the Beyoncé of the financial world." With over a decade of experience, Jasmine has empowered both high-net-worth individuals and everyday families through financial literacy, financial planning, and wealth management. Having worked at notable firms like Prudential and Alliance Global Partners, Jasmine shares her journey from aspiring accountant to successful financial advisor and content creator.
In this episode, you’ll discover:
The Evolution of Jasmine’s Financial Journey: Jasmine talks about her transition from pursuing a career in accounting to be...
Duration: 00:40:17#30- The Shift from Tech Success to Heart-Centered Leadership
Oct 16, 2024In this episode, we’re joined by Brandon Evans, Founder and Chief Elevation Officer of 1heart, a transformative program designed to guide heart-centered leaders through life-changing journeys. Brandon, a former tech entrepreneur, transitioned from building successful companies in New York to discovering a deeper sense of meaning and purpose. His viral article, Lost on Purpose, has inspired countless individuals to seek more fulfilling paths in life.
In this episode, you’ll discover:
The Birth of 1heart:Brandon shares the story behind 1heart and its evolution from his own personal journey of self-discovery, incl... Duration: 00:46:52#29- Matriarchal Finance Decoded: Building Wealth for a Thriving Future
Oct 09, 2024In this episode, we’re joined by Mona Green, founder of Maua, a transformative program designed to help women reshape their relationship with money through “matriarchal resource management.” Mona is a speaker, coach, and former finance professional whose impactful work has brought her to stages like the US House of Representatives and Harvard University. Recognized by the Obama administration as a leader in gender equality, she focuses on empowering women to take control of their financial futures.
In this episode, you’ll discover:
The Birth of Maua: Mona shares the story behind Maua, a program... Duration: 01:01:42#28- Mastering Growth: Hiring Right, Scaling Smart, and Overcoming Roadblocks
Oct 01, 2024In this episode, we're joined by Jeff Umbro, founder and CEO of Podglomerate, a company that has been pivotal in redefining podcast production, monetization, and marketing. Jeff oversees all of Podglomerate's service departments, driving both strategy and innovation as the company expands its IP slate and revenue initiatives. Before launching Podglomerate, Jeff worked at Goldberg McDuffie Communications, leading online campaigns for some of the biggest names in literature, including Ben Horowitz, Ariana Huffington, and Stephen King. He has been featured in major outlets like Bloomberg and Morning Brew and has spoken at events like SXSW and Podcast Movement.
<... Duration: 00:34:36#27- Customers First: How One Wellness Company Is Pivoting to Meet Their Needs
Sep 24, 2024Valerie Khayutin, the CEO of North America for BADESOFA, a company revolutionizing the bath and wellness experience. Originating in Germany, BADESOFA is known for its innovative and comfortable bathtub cushion that transforms an ordinary bath into a spa-like retreat. Valerie shares the journey of bringing this European wellness brand to the U.S. market, discussing the challenges and triumphs along the way.
In this episode, you’ll learn:
The Aha Moment Behind Bade Sofa: Valerie shares the story of how the founders of BADESOFA identified a gap in the market fo... Duration: 00:35:58#26- Expert Secrets to Choosing the Right Marketing Agency for Your Business
Sep 17, 2024Nathan Yeung, founder of Find Your Audience, a dynamic marketing agency with a deep focus on B2B SaaS. With over 18 years of experience in SEO and more than nine years as a performance digital media buyer, Nathan has driven growth for over 50 clients, including high-profile organizations like Constellation Software and Popcom. His experience ranges from working with top Canadian companies to being engaged by Shark Tank’s Robert Herjavec.
In this episode, you’ll learn:
The Importance of Marketing Foundations: Nathan emphasizes how many companies struggle with marketing because they... Duration: 00:36:51#25- Startup Hacks: Insider Secrets to Explosive Growth
Sep 11, 2024In this episode, we feature Hamlet Azarian, founder and CEO of Azarian Growth Agency, a data-driven full-funnel growth agency with over 20 years of experience. Hamlet specializes in growing B2C and B2B businesses, particularly in venture-backed startups from pre-seed to Series A and B stages. The agency has helped raise over $250 million for innovative tech SaaS companies through creative and analytical growth strategies. They excel in designing custom growth engines and consumer-centric marketing strategies using rapid experimentation and data-driven insights.
Hamlet shares his journey, from his early experiences in the dot-com era, where he learned the...
Duration: 00:39:21#24- Muckrack: Flipping the PR Script for Small Businesses
Sep 03, 2024PR takes the spotlight in this episode featuring Linda Zebian, Senior Director of Communications at Muckrack. With over a decade of experience, including a significant tenure at The New York Times, Linda brings a wealth of knowledge in internal and external communications. As a top PR leader recognized by PR Week and Reagan Communications, she’s here to share her journey and insights on how PR can be a game-changer for small businesses.
Linda discusses the often overlooked value of PR, emphasizing that it’s more than just getting a story published—it’s about building lasting relation...
Duration: 00:33:13#23- The Social Payoff: Smart Strategies for Paid Media
Aug 28, 2024Paid social media marketing takes center stage in this episode with Karleen Scarlett, a digital marketing powerhouse and social media coach with over a decade of experience across the hottest industries—CPG, hospitality, retail, fintech, and nonprofits. As the founder of Social Blessings LLC, Karleen is all about empowering small business owners to take control of their social media game with one-on-one coaching that cuts through the noise.
Karleen drops gems on crafting killer social media strategies, stressing that for small business owners, knowledge is power. She’s all about giving them the tools to not only unde...
Duration: 00:35:45#22- Proactive Steps for Making Websites Accessible
Aug 20, 2024Accessibility, inclusion, and responsibility take center stage in today’s conversation with Claudio Luis Vera, a thought leader in digital accessibility with over 20 years of experience in UX design and front-end development. Claudio's journey, from working in interactive design to becoming an advocate for accessibility, demonstrates his deep commitment to creating digital spaces that work for everyone, regardless of ability.
Claudio shares eye-opening stories from his experience, including his transition to focusing full-time on accessibility and the challenges that small and mid-sized businesses face in meeting accessibility standards. His insights highlight the crucial need for businesses of al...
Duration: 00:43:29#21- The One Tool That Is Changing the Game for Explosive Organic Sales Growth
Aug 13, 2024Tenacity, creativity, and determination are at the heart of today’s chat with Chris Baden, CEO of FlowChat.com. Chris’s journey, from his early days in commission-only sales to building multiple successful companies, including FlowChat, highlights his unwavering commitment to finding solutions and pushing through obstacles.
Chris shares candid stories from his early struggles, like making just $800 in his second month of sales, to becoming an entrepreneur who knows how to create businesses that thrive. His experience spans from insurance to high-ticket sales and, eventually, to software development. Along the way, he’s learned the importance of foc...
Duration: 00:36:35#20- Embracing Curiosity, Failure, and Intentionality in Personal and Professional Growth
Aug 06, 2024In this episode, Rob Napoli, the Chief Commercial Officer at Omniboost, explores his dynamic career journey and insights into marketing, sales, and entrepreneurship. Rob shares his experiences of moving from coaching American football in Italy to founding successful agencies and eventually leading Omniboost's global strategic growth. He discusses the importance of curiosity, embracing failure, and the power of building a strong professional network.
Discover how Rob's multifaceted career and commitment to personal and professional development have shaped his approach to leadership and business growth. Learn valuable lessons from his story, including the significance of aligning sales and...
Duration: 00:44:51#19- Unlocking Untapped Potential: From Self-Doubt to Self-Actualization
Jul 30, 2024In this episode, Sacha Awwa sits down with Kamilla Pinel, a certified leadership coach and speaker with over 12 years of experience in global corporations, to discuss how her unique approach to leadership and personal development can revolutionize workplaces and lives. Kamilla shares her journey from corporate life to founding You Dream, You Do coaching, offering insights and practical strategies for fostering a culture of authenticity and self-actualization. Discover how Kamilla’s actionable techniques can improve leadership, communication, and personal well-being, and learn how anyone can unlock their untapped potential.
Key Takeaways:
Personal Journey an... Duration: 00:46:37#18- The Kindness Advantage: Building Better Businesses One Act at a Time
Jul 23, 2024In this episode, Sacha Awwa sits down with Michael Neese, President of Our Future is Kind, to discuss how his unique approach to kindness can revolutionize workplaces and lives. Michael shares his journey from corporate life to founding a kindness-based movement, offering insights and practical strategies for fostering a culture of kindness that is not just about being nice but about creating meaningful connections and driving positive change. Discover how Michael’s actionable kindness techniques can improve leadership, communication, and personal well-being, and learn how anyone can become a beacon of positive transformation.
Key Takeaways:
... Duration: 00:29:33#17- The Power of Ignorance and Curiosity in Entrepreneurship
Jul 17, 2024In this episode we're exploring the entrepreneurial journey of Nicolas Duvernois, the founder of Duvernois's Creative Spirits, known for brands like Pure Vodka and Romeo's Gin. Nicolas shares his inspiring story of transforming a failed restaurant venture into a globally recognized spirits brand. We discuss the challenges of entering the competitive beverage industry, the power of curiosity and innovation, and the importance of authenticity in building a successful business. Whether you're an aspiring entrepreneur or an established business leader, you'll find valuable insights to fuel your entrepreneurial spirit.
Key Takeaways:
Embracing Failure as a Stepping... Duration: 00:49:42#16- Building Business Agility and Resilience
Jul 10, 2024This episode is important because we’re diving into the world of business transformation with the incredible Stephanie Cord Miller. Stephanie is all about helping business owners turn their dreams into real, achievable goals. She’s a master at creating strategic business roadmaps, leading group coaching sessions, and running impactful strategic planning workshops. In this chat, we cover everything from why marketing is crucial for your business strategy to the everyday challenges small and medium-sized businesses face. Whether you’re running a small business or leading a team in a bigger company, you’ll find tons of actionable insights here to...
Duration: 00:52:39#15- Revolutionizing social cannabis with classic cocktail-inspired THC sodas
Jul 03, 2024In this episode, we explore the inspiring journey of Todd Harris, co-founder of Plift, a THC-infused soda brand. Todd shares the story behind the brand, their mission to change people's relationship with alcohol and cannabis, and the strategic approach that sets Plift apart in the market.
Key Takeaways:
Changing the Relationship with Alcohol and Cannabis: Todd explains that Plift aims to provide a social and accessible THC-infused soda option, symbolized by their name, which is a play on the word "uplift." This represents an invitation for consumers to find themselves with...
Duration: 00:39:22#14- Simplifying Direct Mail Campaigns: The Proactive Approach for Businesses
Jun 26, 2024In this episode, we delve into the insightful journey of Wilson Zehr, a seasoned entrepreneur and academic, from his early career in the tech industry to founding his own company, Zairmail. Wilson shares his experiences of starting and growing multiple tech companies and discusses the importance of targeted marketing and the unique advantages of direct mail. He explains how Zare Mail, his current company, offers a software platform that automates the ordering and production of direct mail, making it a cost-effective and efficient marketing tool for businesses.
Key Takeaways:
The Advantages of...
Duration: 01:06:18#13- The Need to Democratize Advertising for Small Businesses
Jun 16, 2024S1E13 In this episode, we delve into the insightful journey of Fadi Khater, from his early career in advertising agencies and management consulting to founding his own social media agency Netizency and eventually creating OSSA an on-line advertising service designed to fully enable smaller companies to use advertising to grow their business. Fadi discusses the challenges small businesses face in accessing affordable advertising and the inefficiencies of traditional ad agencies. He introduces OSSA, an online self-service advertising platform designed to democratize advertising for small businesses, making it accessible and straightforward.
Key Takeaways:
#12- From the Circus Center Ring to the Boardroom.
Jun 11, 2024In this episode, we explore the fascinating journey of Dustin Portillo, from his time with the Ringling Brothers circus to becoming Ronald McDonald and his current role as a speaker and author. Dustin emphasizes the power of visualization and manifestation in achieving his dreams and the importance of authenticity and staying true to oneself in any role. He shares valuable lessons learned from his diverse experiences, including the power of imagination, the value of humility, and the significance of aligning with one's passion. Additionally, Dustin discusses the importance of performance in the hospitality industry, the impact of organizational alignment...
Duration: 00:59:20#11- Email Marketing: Start Sending Emails and Collecting Results
Jun 04, 2024In this episode, we delve into the multifaceted world of email marketing with Michael DiLillo. Michael shares his expertise on building effective email marketing systems, the importance of choosing the right email service provider, and the impact of AI on email marketing. He also discusses practical tips for setting up and optimizing email campaigns, making email marketing a cost-effective and data-rich channel for businesses.
Key Takeaways:
Relevance of Email Marketing: Michael emphasizes the enduring strength of email marketing as a crucial channel for both small and large businesses. Its cost-effectiveness and...
Duration: 00:55:32#10- The Importance of Trademark Law and Brand Protection
May 28, 2024In this episode, we delve into the multifaceted journey of Mari Ribeiro, a trailblazing trademark lawyer and mindset coach. Mari shares her experiences from building a successful law practice to becoming a sought-after mindset coach for entrepreneurs. She highlights the significance of trademarking in protecting brands, especially in today's competitive market, and discusses how a strong mindset is crucial for entrepreneurial success.
Key Takeaways:
Building a Personal Brand: Mari emphasizes that trademarking is essential to protect your brand and prevent others from copying or stealing it. The right time to trademark your brand...
#9- Breaking the Mold: Authenticity and Bedside Manners
May 20, 2024In this episode, we delve into the multifaceted journey of Dr. Lucy De La Cruz MD, a trailblazer in the field of breast cancer surgery. Dr. Lucy De La Cruz MD shares her experiences from co-founding the American Medical Student Association in the Dominican Republic to becoming the youngest Latina chief of breast cancer surgery at MedStar Georgetown University Hospital. She highlights the significance of personal branding in medicine, especially in the digital age, and discusses how sharing her personal life on social media helps build trust and empathy with her patients.
Key Takeaways:
Building... Duration: 00:53:46#8- The Journey of Starting an International NGO
May 14, 2024In this episode, we explore the transformative work of Amal Alliance with its founder, Danielle Della Fuente. Danielle discusses her transition from witnessing the needs of traumatized children in a Greek refugee camp to launching an international NGO focused on their education and social development. Through the Amal Alliance, she has introduced the "Colors of Kindness" curriculum, which uses kids yoga, mindfulness, art therapy, and dance to foster healing and learning.
Key Takeaways:
Targeted Impact: Amal Alliance provides crucial educational and social development programs to displaced and disfranchised children, filling a vital... Duration: 00:42:24#7- Tapping Into the 65 Million: Unlocking the Spanish-Speaking Market
May 07, 2024In this episode, we dive into the innovative world of insuretech with Nicholas Hannaberg, co-founder and president of Kanguro Insurance. Nicholas shares his transition from investment banking to entrepreneurship, and how he's shaping the future of insurance for the 65 million Spanish-speaking Americans. Kanguro Insurance stands out in the crowded insurance market by offering specialized products and services that cater specifically to this demographic, beginning with pet and renters' insurance. That's not to say, of course, that you can't sign up if you fall outside of this demographic!
Key Takeaways:
Targeted Service: Kanguro I... Duration: 00:43:32#6- Writing and Content Creation in the Age of AI: Alison McComb
Apr 29, 2024In this episode we delve into the dynamic realm of content creation with Alison McComb, founder of The Writing Concierge. Alison explores the vital role of quality writing amidst the surge of AI-generated content, pinpointing a market void for human editing and proofreading services. She underscores the indispensability of human expertise, emphasizing attention to detail and unique voice in content creation, qualities often absent in AI-generated output, at least for now with the AI we have today. Alison advocates for a harmonious blend of human creativity and AI technology, viewing AI as a complementary tool rather than a standalone...
Duration: 00:52:16#5- Unveiling the World of Venture Capital Funding: Thanh Nguyen
Apr 22, 2024In this episode of Venture Vista, join us as we delve into the dynamic world of venture capital (VC) funding with Thanh Nguyen, founder of DBA (Doing Business As) Ventures. Thanh provides valuable insights into the process of securing funding for startups, exploring various options such as self-funding, angel investors, and VC funds. Discover the importance of finding the right VC partner aligned with your startup's industry and goals, and gain valuable tips for pitching to VCs. Thanh also discusses the extensive support and resources that VC funds offer beyond just capital, emphasizing the significance of strategic partnerships and...
Duration: 00:44:49#4- Incentivizing Learning: Gamification and Rewards on Learn It Live: Sidney Slover
Apr 16, 2024Sidney, the founder of Learn It Live, shares the platform's journey from its roots as a marketplace for spirituality and wellness classes to its current role as a provider of enterprise wellness content. Emphasizing authenticity and engagement, Learn It Live integrated gamification, rewards, and AI to enhance user experience and motivation. The platform fosters dynamic learning by connecting users with experts worldwide. By prioritizing human connection and technological adaptation, Learn It Live aims to counteract noisy content and provide quality edutainment, leaving users feeling connected and enriched.
In this episode, you will learn:
The... Duration: 00:52:51#3- Building Business Credit with your EIN: Lindsay Pennington
Apr 09, 2024In this educational and insightful discussion, Lindsay Pennington, Director of Business Development at Trebuchet Solutions, delves into the crucial aspect of building business credit using an EIN number. She emphasizes its significance in the realm of business financing and underscores the distinction between personal and business credit, elucidating the advantages of cultivating a robust business credit profile.
In this episode you will learn:
The difference between personal and business credit and why strong business credit is essential.Real-life case studies showcasing how clients have enhanced their business credit profiles and accessed funding without jeopardizing... Duration: 00:46:38#2- Unpacking the Gaming Industry with Kickstarter: Matthew Toboroff
Apr 02, 2024Matthew Toboroff's narrative serves as a poignant reminder that even while entrenched in the finance industry, one can successfully venture into uncharted territories, such as the gaming industry, with a combination of thorough research and unwavering determination. His journey showcases the transferrable skills and adaptable mindset required to thrive in diverse sectors. Just as he navigated the complexities of financial markets, Toboroff demonstrates how strategic planning and a deep understanding of consumer behavior can lead to success in the dynamic world of gaming.
In this episode, you will learn about:
#1- Joanna Grover: Unlock Goal Achievement with Science-Backed Imagery Coaching Secrets
Mar 26, 2024Resilience, determination, and transformation are the 3 words that define today's interview with Joanna Grover, LCSW the visionary co-founder of Imagery Coaching and a Board-Certified coach and member of the International Coaching Federation and the Harvard Institute of Coaching. Joanna's journey from athlete to pioneer in Functional Imagery Training (FIT) exemplifies the power of perseverance in the face of adversity. She is the first in the U.S. to offer Functional Imagery Training.
Joanna's narrative unfolds as she shares personal anecdotes and client success stories, revealing the profound impact of imagery coaching in overcoming challenges such...