Making Cents of It All

Making Cents of It All

By: Jesse Stakes

Language: en-us

Categories: Business, Sports, Golf

Podcast that makes sense of the things people do to make cents...Making Cents of It All with Jesse Stakes gives the spotlight to the small businesses that make America run.  We look to share the "why" behind why people choose what they do professionally and showcase their expertise in their chosen profession for the benefit of our audience.  We also dive into the services that support those small businesses and provide information on the technology and services that allow them to do what they do each and every day effectively and more efficiently.  Making Cents of It All with Jes...

Episodes

Making Sense of HR: A Conversation with Marci LaRouech of Seay HR
Jan 07, 2026

In this episode of Making Cents of It All, host Jesse Stakes sits down with Marci LaRouech, CEO of Seay HR, one of the Southeast’s leading HR consulting firms. Together, they break down the real drivers behind effective human resources strategy, employee relations, and workforce planning—and why HR is a critical part of long‑term business success.

Marci brings decades of experience helping companies navigate compliance, build stronger teams, and create healthier workplace cultures. Her practical, straightforward approach makes complex HR issues easy to understand and ev...

Duration: 00:37:32
Starwind Equipment - Randi Glazer
Nov 11, 2025

Starwind Equipment offers reliable solutions for Property Damage Insurance (PDI) and Extended Service Contracts (ESC) that maintain cash flow and protects your equipment. When purchased together, these products ensure minimal out-of-pocket costs and maximum peace of mind.

They offer products that provide stability of cash flow for your equipment: Property Damage Insurance (PDI) Our PDI features multi-year policies up to 60 months, comprehensive coverage — Including protection against terrorism* — Without rate increases or cancellations. 

Extended Service Contract (ESC) Our ESC provides a master parts schedule, no deductible for covered repairs, and a streamlined claims process that reduces downt...

Duration: 00:40:40
The Business Life Cycle - Leveraging Coaching to Get Where You Want to Be
Sep 30, 2025

In this episode of Making Cents of It All, host Jesse Stakes welcomes seasoned business coach Scott Coble for a deep dive into the business life cycle—from startup to renewal—and how intentional coaching can help business owners navigate each phase with clarity and purpose.

Together, Jesse and Scott unpack the sigmoid curve of growth, explore common inflection points, and share actionable insights on how coaching can unlock strategic breakthroughs. Whether you're scaling, plateauing, or reinventing your business, this conversation offers a roadmap to help you achieve the success you...

Duration: 00:13:55
Battle at Bethpage - 2025 Ryder Cup
Sep 17, 2025

The Tin Cup Club joins the show to talk about the 2025 edition of the Ryder Cup.  

The 2025 Ryder Cup: A Clash of Titans at Bethpage Black

The 45th edition of the Ryder Cup is set to electrify the golf world from September 26–28, 2025, at the legendary Bethpage Black Course in Farmingdale, New York. Known for its brutal layout and passionate crowds, Bethpage promises a fiery atmosphere as Team USA and Team Europe battle for supremacy in this biennial match-play showdown.

Ryder Cup history

🏆...

Duration: 00:40:34
From Ghosted to Onboarded: Cracking the 2025 Job Market - Terace Johnson joins the show
Sep 10, 2025

Staffing for your company as an employer and finding a job as an employee have changed quite about in the last several years.  You're competing with people, bots, AI, and so many other things that you don't even know about - yet.  

Terace Johnson was kind enough to join the show this week and lend her expertise to our audience.  Terace with the founder and CEO of Spotlight Staffing.

Spotlight Staffing is a national employment agency and executive search firm that offers tailored hiring solutions across multiple industries. Though headquartered in Minneapolis, they ser...

Duration: 00:26:08
3 Eyes of the Business Owner - The Perspectives Needed to Run and Grow your Business
Sep 03, 2025

In our season opener, I am pleased to bring back Scott Coble to dive a little deeper into more detailed topics that he works with and coaches his clients on each and every day to help make them more successful in their businesses and chosen professions.  

Scott joins the show to discuss the powerful framework often referred to as the “Three Eyes of the Business Owner”.  These “eyes” represent the three distinct roles or perspectives every business owner must balance to build a scalable, sustainable company:

👁️ 1. The Technician’s Eye

Focus: Doing the work...

Duration: 00:16:50
Focal Points of Leadership - Scott Coble's Journey
Jul 22, 2025

I'm thrilled to welcome Scott Coble to the show—a seasoned executive whose leadership journey spans over three decades in the financial services industry. In this episode, Scott opens up about the pivotal lessons he’s learned, the values that have shaped his path, and how he’s now channeling his deep reservoir of skills and experience into coaching the next generation of business owners and executives.

As the former Senior Executive for the Southeastern U.S. at Wells Fargo, Scott led with clarity, collaboration, and a relentless focus on aligning strategy with result...

Duration: 00:45:11
2025 Open Championship - A Walk Through Tradition and History
Jul 15, 2025

The Tin Cup Club stops by the show to talk about the upcoming Open Championship being played at Royal Portrush's Dunluce Links in Northern Ireland.

The Open Championship—often called The Open or British Open—is the oldest golf tournament in the world, steeped in tradition and drama. Here's a walk through its storied past:

📜 Origins and Early Years (1860–1870)

First played in 1860 at Prestwick Golf Club in Scotland.Only eight professional golfers competed in the inaugural event.Willie Park Sr. won the first title, earning the title Cha...

Duration: 00:36:29
Neil Twa - Creating Wealth through Building and Investing in Ecommerce Brands
Jul 08, 2025

For a FREE COPY of Neil's latest book, Almost-Automated Income with FBA: Build a Profitable Lifestyle-Driven Amazon Business. Exit for Millions. Even Without Any E-commerce Experience follow this link and use code: MAKINGCENTS at checkout for an absolutely FREE digital copy! 

Neil Twa is a seasoned entrepreneur and e-commerce strategist best known as the co-founder and CEO of Voltage Holdings, a company that builds, acquires, and scales private-label brands—primarily through Amazon FBA (Fulfillment by Amazon).

Here’s a snapshot of his journey and work:

🚀 Career Highlights

Amazon FBA Pioneer<...

Duration: 00:34:47
BombTech Golf - Built for You, Not the Pros: Willis Varno joins the Show
Jun 24, 2025

I was introduced to BombTech Golf through their social media posts.  The bold black and green logo, and the cool Grenade Headcover caught my eye.  I reached out to Willis Varno to learn more about the brand, and he was gracious enough to join the show and talk about how the company is making golf more accessible and fun for the everyday golfer.  

BombTech Golf is a direct-to-consumer golf club manufacturer that has built a reputation for offering performance-driven—and surprisingly affordable—clubs. Their product lineup includes drivers, irons, wedges, and putters designed with an...

Duration: 00:23:52
2025 US Open - The Beast Vs. the Field!
Jun 10, 2025

It's the week of the 2025 US Open and the boys from the Tin Cup Club join the show to talk about Oakmont Country Club and the event being held there this week!

The U.S. Open is one of golf’s four major championships, organized by the United States Golf Association (USGA). It was first played on October 4, 1895, at Newport Golf Club in Rhode Island, featuring just 11 competitors. The tournament has since grown into one of the most prestigious events in golf. 

Oakmont Country Clu...

Duration: 00:27:37
Jeremy Bower - Avoiding Tariffs, Sourcing Local Products, and Reducing COGS - Oh My!
Jun 03, 2025

Founder and CEO of GIVR Packaging, Jeremy Bower, joins the show to talk about how he and his company are helping their customers avoid potential tariffs, reduce their overall cost of goods sold, and source local, made in the USA products while improving their impact on the environment.  

GIVR Packaging specializes in sustainable, custom packaging solutions for businesses, particularly in the consumer-packaged goods (CPG) and beverage industries. They offer a range of packaging options, including:

Custom Inserts: Protective corrugated and folding carton inserts for direct-to-consumer shipping.Shippable Mailers: D...

Duration: 00:24:26
Ballnamic - The Most Comprehensive Online Ball Fitting Tool in Golf Brought to You by Ping
May 28, 2025

Ping's own Fitting Science Manager, Chris Broadie, joins Making Cents of It All with Jesse Stakes and Wes Altice to talk about Ping's Ballnamic online golf ball fitting tool.  Katie Goodwin joins along the way to talk about how they are leveraging their social media to inject fun into teaching the general golfing public about the benefits of playing the right ball for your game!

Ballnamic is a virtual golf-ball fitting tool developed by PING. It helps golfers find the best ball for their game by analyzing performance characteristics across different models. The tool uses Duration: 00:45:36

Marketing in 2025 - Navigating the Landmines and Jumping on the Opportunities!
May 20, 2025

Yeliza Centeio joins the show to talk about how the Marketing Profession and their clients are being affected by the changing economy, tariffs, and new administration's direction in 2025.  

Yeliza Centeio is a veteran marketing and advertising leader known for her candid, innovative, and results-driven approach. With over fifteen years of industry experience, she honed her craft at leading agencies in cities such as Boston, Orlando, and Ft. Lauderdale, as well as in in-house roles within the direct-to-consumer and fashion sectors. This extensive background laid the foundation for her entrepreneurial journey, empowering her to establish an a...

Duration: 00:28:53
PGA Championship 2025 at Quail Hollow - Is it the Kardashian of the Major Championships?
May 13, 2025

The Tin Cup Club joins the show to discuss this week's PGA Championship, the venue, and show much more!

Former PGA Tour player Hunter Mahan was critical of this week's PGA Championship venue. The 42-year-old acknowledged the course was in great shape but added that he feels it’s missing something.

“I guess I would say Quail Hollow is like a Kardashian,” Mahan said. “It’s very modern, beautiful and well-kept. But it lacks a soul or character.”

Agree or disagree?

The PGA Championship is one of golf’s storied majors, rich with trad...

Duration: 00:38:46
Tin Cup 2025 - McLemore Resort
May 07, 2025

The boys from the Tin Cup Club stop by the show to talk about their 2025 trip, thoughts on the McLemore Resort, and how it was to do a buddy's trip on Masters Weekend.

According to the National Golf Foundation, over 12 million U.S. adults embarked on golf trips last year, marking a 20% increase over the historical average and expected to grow. This surge reflects a growing desire for experiential travel, with golf. The Buffalo Groupe reported 44% of their survey plans to increase golf travel spending in 2025. The growth is driven by the increasing popularity of golf as...

Duration: 00:39:00
From the Barber Shop and Back Again - Dennis Balonze's Journey to Financial Freedom
Apr 30, 2025

This is truly a story of Making Cents of It All.  Dennis Balonze joins the show to share his story of how he parlayed his career as a barber into a multimillion-dollar real estate portfolio over three states.  

He and his team currently manage a portfolio of profitable multi-family and
commercial properties. They are always looking to broaden the portfolio, which would include the continuing acquisition and management of multi-family units and commercial buildings, with regional expansion throughout the southern United States. 

Dennis also utilizes his talents area barber in putting together a very uni...

Duration: 00:33:00
DTC Golf vs. The Establishment - Lower Cost for the Everday Golfer without Sacrificing Quality
Apr 15, 2025

Mike Padron joins Jesse to talk about the impact that Direct to Consumer (DTC) Golf Companies are having on the consumer when it comes to choices they have and how they purchase golf equipment in today's world.  

Direct-to-consumer (DTC) golf brands and major golf brands differ primarily in their business models and pricing strategies.

Major Golf Brands These are well-established companies like Titleist, Callaway, TaylorMade, and Ping. They have a strong presence in retail stores, sponsor professional golfers, and invest heavily in research and development. Their products are widely available in golf shops and online, b...

Duration: 00:16:42
Tin Cup Club - The Masters
Apr 08, 2025

The boys from the Tin Cup Club join the show to talk about The Masters and preview this years' championship.  Jesse Stakes, Wes Altice, and Mike Padron talk about their favorite all-time memories of the tournament, what makes it so special, and who they think has the best chance of winning the 2025 edition.  Oh yea - and maybe the food at the tournament gets mentioned once or twice!

The Masters Tournament generates significant revenue, though it operates differently from other major golf events. In 2022, the tournament brought in approximately $142 million, with revenue sources including:

...

Duration: 00:37:22
Making Cents of the Ball - The Golf Ball Industry
Apr 02, 2025

First let me say that this is just dipping a toe into a $1.31 BILLION market!  Yes!  I am talk about golf balls.  Not golf...just golf balls.  Mike Padron from the Tin Cup Club joins the show to talk about how consumers make choices when it comes to what balls to purchase and play as well as what factors can and should go into that decision.  

Market Size and Growth

The global golf ball market was valued at approximately $1.31 billion in 2022 and is projected to grow at a CAGR of 2.4% from 2023 to 2030.Facto...

Duration: 00:24:33
Served in the Military, Nurse Practioner, and, Oh Yea...She Plays Golf - Liz Breza
Mar 26, 2025

This is definitely an episode that defines the Professional At Anything BUT Golf category!

Elizabeth Breza is a healthcare professional specializing as an Adult Health Nurse Practitioner in Jacksonville, Florida. Prior to being in the civilian healthcare industry, she served our country proudly for many years.  

Liz doesn't just play for recreation, she also enjoys competing.  As a Veteran of our Armed Forces, she competes as part of the Veteran's Golf Association.  It's a great for our Veteran's to compete and followship with their peers.  If you are a veteran that is listening and would like...

Duration: 00:30:13
Sawgrass Stories - The Players Championship
Mar 11, 2025

The Tin Cup Club joins the show to talk everything Players Championship.  

The Players Championship, held annually at TPC Sawgrass in Ponte Vedra Beach, Florida, has a significant economic impact on the region. 

The event attracts thousands of attendees, including players, officials, and fans, which boosts local businesses such as hotels, restaurants, and transportation services. Additionally, the tournament's charitable contributions and elevated prize purses further enhance its fiscal footprint.

However, we're not here to just talk about the economic impact of The Players.  We're sharing memories, giving our thought on if it has rea...

Duration: 00:56:05
It All Started with a Fishing Trip - Tales from Brandon C. White
Feb 19, 2025

I promise you that in this episode we will cover the widest range of topics that I think we have ever attempted to cover in a single conversation. We will go from fishing to venture capital to writing bestselling books, and somehow, we will end up talking about artificial intelligence.  I know what you're thinking...you might as well throw in some politics for good measure.  Well, we do that too!

How many business relationships are made over a common bond that we find that we share with people we end up doing business with?  In my exp...

Duration: 00:49:03
The YouTube Effect - Professional Golf Will Never be the Same
Feb 11, 2025

The boys from Tin Cup Club stop in to discuss Youtube is playing a crucial role in reshaping the financial landscape of golf and providing new opportunities for revenue generation and audience engagement.  

Did you know the average age of viewers for the PGA Tour is around 64 years old?  I did not before doing my research.   LIV Golf is doing a better job attracting viewers 18-34.  71% of people aged 18-34 have shown interest in watching LIV Golf Events.  This is in large part because of their willingness to embrace YouTube and Social Media platforms.  

Rick Shiels, G...

Duration: 00:52:25
Money Ball - The Business of Travel Baseball
Feb 05, 2025

Would you be surprised to know that youth sports market now rivals the revenue size of the NFL?  I got to admit that I was.  My friend, Patrick Rumble suggested we do this episode some months back.  As a looked into it, there is really so much to talk about and explore.  He was gracious enough to join me and share his firsthand knowledge and experience being a part of the travel baseball scene over the past several years.  

Youth baseball has evolved into a significant industry, with various organizations and events shaping its landscape. One notable player...

Duration: 00:40:16
Modern Marketing - How Data, Analytics, and AI are Freeing Up Creativity
Jan 29, 2025

Yeliza Centeio joins the show to share her expertise on how modern marketing professionals are utilizing data driven tools to free up business owner's creativity.

AI is revolutionizing the marketing and advertising landscape in several ways:

Targeting and Personalization: AI can analyze vast amounts of data to segment audiences and predict customer behavior. This allows for highly personalized ad content that resonates with specific audience segments.Automation and Efficiency: AI automates repetitive tasks such as scheduling social media posts, generating reports, and even creating ad copy. This frees up marketers to focus...

Duration: 00:39:26
Birdies, Bourbon, and Buddy's Trips - Tin Cup Club Founders Mike Padron and Mike Shelton
Jan 22, 2025

If you are professional at anything BUT golf...then this episode is for you.  

The founders of the Tin Cup Club, Mike Padron and Mike Shelton join Wes Altice and Jesse Stakes to talk about the debut of TGL and how they started their annual golf event, trip, and/or pilgrimage (for some).  We highlight a few of Kentucky's finest bourbons along the way!

We really did pack a lot into this episode, and we only scratched the surface!  So if you're a fan of Birdies, Bourbon, and Buddy's Trips - enjoy!

 

Duration: 00:53:28
Tim Marten - Concierge Physical Therapy
Jan 15, 2025

Home-based physical therapy is a convenient and effective way to receive rehabilitation services in the comfort of your own home. It is especially beneficial for individuals who have difficulty traveling to a clinic due to mobility issues, chronic pain, or other health conditions.

Tim Marten, DPT joins the show to talk about how he is meeting his patients where they are now by bringing Lift Physical Therapy to their home.  

Duration: 00:24:43
The Showdown - PGA Tour vs. LIV Golf 3 Years in the Making
Dec 17, 2024

If you are Professional at Anything BUT Golf, and you enjoy Professional Golf - This Episode is for you...

This week's live television event, The Showdown, featuring LIV Golf's Bryson Dechambeau and Brooks Koepka taking on the PGA Tour's Scottie Scheffler and Rory McIlroy is the first director competition between the two tours.  If you are a golf fan, it is something you've been waiting on for 3 years.  

The Showdown is just a microcosm of the past several years though.  The business of golf has been dramatically affected by the introduction of LIV Golf into the...

Duration: 00:43:50
Using Golf to Build and Grow Your Business - Creating Experiences that Build Relationships
Dec 11, 2024

If you are Professional at Anything BUT Golf, this show is for you...

Delaina Baker joins me to share how she built her business through the game of golf.  Ladies and gentlemen, you will not see golf anywhere in the title of Delaina's areas of expertise nor will you see it in the names of her businesses.  

What you will here is how she has used her passion and enjoyment of the game to fuel the growth of her business and open doors that might not have been opened otherwise; common pursuits of a little wh...

Duration: 00:25:05
PuttAim - Dominate the Greens!
Dec 04, 2024

If you are professional at Anything BUT Golf...this episode is for you!

40% of a golfers strokes during a round are taken on the green.  Co-founder, JP, of PuttAim joins the show to talk about their tool to help golfers dramatically improve their scores by focusing on reducing the number of putts they take each round to get the ball in the hole!  

Enjoy this conversation as we talk about where the idea for PuttAim came about and how this simple, effective device and lower your scores and allow you to have more fun!
Duration: 00:20:56

Florida's First Coast of Golf - Where Florida Golf Begins
Nov 20, 2024

If you are Professional at Anything BUT Golf, and you enjoy traveling to some of the finest destinations to play, then this episode is for you...

Dave Reese, President of Florida's First Coast of Golf, joins Wes Altice and I to discuss the booming golf tourism business in the Northeast Florida Area and have a lot of fun talking about it!  It's pretty cool when you job combines, as they put it, Globetrotting and Golf.  Dave - I want to be you when I grow up!

Golf was introduced to Northeast Florida in 1895 in St. Au...

Duration: 00:26:01
Expectations Redefined - Jason Hiland of Sub70 Golf
Nov 13, 2024

If you are Professional at Anything BUT Golf...this is for you.

Jason Hiland of Sub70 Golf joins Jesse and Wes to discuss what custom fitting looks in the Direct-to-Consumer market, how to determine what clubs work best for what players, and the just flat out have some fun talking about the game of golf.  

If you are interested in where equipment is today and where is possibly might go in the future, saddle up and enjoy the ride!  

Their own words...not mine - "Sub 70 Golf we strive to provide the highest qu...

Duration: 00:40:59
Discover What Good Looks Like - David Ford of Clippd Enlightens Us
Nov 05, 2024

If you are Professional at Anything BUT Golf, this show is definitely for you...

You know that you need work on your game, but do you know where?  Would you be willing to bet your life savings on it?  David Ford, Head of Sports Marketing at Clippd, joins us to share not only how they identify your strengths and weaknesses as a golfer, but they also help crystalize the prescription to get better.  

From their own words, Clippd is a technology business founded and staffed by passionate golfers.  Their goal, since the company's inception is to w...

Duration: 00:26:53
Welcome 2 Golf - Ted Eleftheriou Joins the Show from the National Golf Foundation
Oct 29, 2024

If you are professional at Anything BUT Golf...this show is for you!

This week I had the privilege of hosting Ted Eleftheriou from the National Golf Foundation.  In the business of golf, NGF is regarded as the best research and business services.  They know that for you to make informed decisions, the most accurate and timely data is needed. They pride themselves in providing actionable data and insights to help golf business professionals and executives like yourself, stay informed and provide winning growth strategies.

From Ted himself:  "Be Good to People... Be Good for Peo...

Duration: 00:39:51
From Greens to Gyms: How CrossFit Enhances Your Golf Game
Oct 23, 2024

If you are Professional at Anything BUT Golf, this episode is for you.

The most important piece of equipment you use on the golf course is your body.  Justin Henderson, owner of CrossFit Jax Beach and CrossFit Duval, joins Jesse Stakes and Wes Altice to share how CrossFit and maintaining personal fitness in general can have significant impacts on your golf game and your enjoyment of it!

Justin joined the show for episode 25 where we talked about what CrossFit is and how it differs from just going to your local gym.  CrossFit is truly functional fi...

Duration: 00:25:45
Never Met a Putter I didn't Like - Putter Selection and Fitting
Oct 15, 2024

If you are Professional at Anything BUT Golf...this podcast is for you!

Mike Padron joins Wes Altice and Jesse Stakes to talk about putters, putting, and everything that goes into selecting our flatstick of choice on the greens!  

Wes, Jesse, and Mike talk about how golf can be such a powerful way to connect with clients.  Mike has been in sales for most of his career.  How often do you get 4 hours of interrupted time with the people you want to do business with doing something that you both enjoy?

Putting is the...

Duration: 00:42:37
Academy of Putting is in Session - Stan Moore, PGA is Holding Class!
Oct 08, 2024

If you are Professional at Anything BUT Golf, and you want to be a better putter - this episode is for you...

Stan Moore, PGA, is regarded as South Florida’s #1 Putting & Short Game Coach and he took some time out of his busy schedule of helping his students pile up trophies to join the show and help us out!

Since the beginning of golf, putting has not been taught to provide the golfer with a clear accurate picture. The golfer has actually been put into a position of not understanding. A place of guessing wh...

Duration: 00:47:18
Playing in a PGA Tour Pro-Ams and Raising Money Good Causes - Len Mattiace Joins to Show
Oct 01, 2024

If you are Professional at Anything BUT Golf...this is for you!

Len Mattiace is one of my favorite professional golfers for everything that he has accomplished in the game, but so much more so for what he has done for his community and the schools that help educate our children.  

Len joined Wes Altice and Jesse Stakes to discuss what playing in Professional Golf event Pro-Ams are like and how we, as the amateurs can make the events for enjoyable for the pro's that are playing with us!  What are the most common faults he...

Duration: 00:33:02
Nutrition that Works for Your Golf Game - Cindel Gwyn
Sep 25, 2024

If you are Professional at Anything BUT Golf...this is for you!

Do you drink one water for every beer you have on the golf course?  Do you eat food before you go out and during your round to keep your blood sugar even?  Are you that person that start strong and you just feel like you lose your game after the 15th hole?  We were tempted to call this one, "Golf, Booze, and Birdies", but it is about so much more than that!  

Cindel Gwyn is a registered Dietician that specializes in providing golfers of a...

Duration: 00:24:59
Manage Your Human - Dawn Woodard gives us the Answers to the Test
Sep 18, 2024

If you are Professional at Anything BUT Golf, and you would like to start playing or get better at the game...this is for you.

What if I told you that you could create a blueprint for yourself and the teachers/coaches you work with in regard to how best to work and communicate with you?  The answers to the test.

Dawn Woodard founded and owns Judgment Matters, a performance enhancement consulting company. Dawn is a former multi-sport athlete, who settled on golf in college (Furman University, 1992-1996). She still competes nationally at a...

Duration: 00:33:20
Movement Driven - Dr. Greg Goldberger, TPI Certified Physical Therapist
Sep 10, 2024

If you are Professional at Anything BUT Golf, this ones for you!

Dr. Greg Goldberger joins the show to talk about how Movement Driven Performance Physiotherapy is allowing golfers and active people to perform the sports and hobbies that they love and live a pain-free life.  

So many times, people think that more practice or a new club is what they need to reach that next level of performance that they envision themselves achieving on the golf course.  Maybe - it's a completely different reason... 

In this conversation, Dr. Greg Goldberger joins Wes Alt...

Duration: 00:35:30
Playing Through Performance - Coach Mo Gesualdi's Holistic Approach to Getting Better
Sep 04, 2024

If you are Professional at Anything BUT Golf - this one's for you!  2024 Troon Golf Coach of the Year, Coach Monique "Mo" Gesualdi joins the show to talk about her approach to developing golfers as a whole - mind, body, and overall game. 

Monique (Mo) Gesualdi is a PGA, LPGA, TPI certified Director of Instruction at St. John’s Golf & CC & the CEO & Golf Coach for Playing Through Performance, a virtual coaching and development community for golf girls & women (www.playingthroughperformance.com).

Coach Mo takes a holistic coaching approach, focusing on understanding each player's individual swin...

Duration: 00:36:23
Kathy Hart Wood: Calm Certain Confident
Aug 27, 2024

As part of, Professional at Anything BUT Golf, Kathy Hart Wood is joining the show talk about how she helps golfers find the state of mind where they can think clearly and make your best physical swing at that moment in time.  As she says - this is usually calm, certain, or confident. 

Kathy is a former tour player, top teacher, and a certified life coach.  She helps golfers of all abilities through coaching, her podcast - Think Above Par, and her newly published book, Mastering Your Golf Brain: A Guide to Self-Coaching.

Our minds are...

Duration: 00:29:15
Professional at Anything BUT Golf - Just Getting Started and I Need Some Help!
Aug 21, 2024

I am excited to bring you a new series where we will be focusing on the golf industry and how professionals across all fields use it for recreation, building relationships, and, sometimes, making deals happen.  I also cannot tackle this without a little help from Wes Altice, Director of Instruction at Top Golf in Jacksonville, FL.  I am happy to say he will be co-hosting much of this series and adding some much-needed expertise to the team!  

Golf has a close relationship with business, and we are going to explore all facets of how people look to pla...

Duration: 00:35:24
Horizon Development - Making Sense of Automation and AI in Today's World
Jul 24, 2024

We have talked a lot about the implementation of automation and ai and how it has integrated with people's business and/or their sales approach in today's world.  This week we are actually talking to someone who makes that happen.  Horizon Development are Automation Experts.  They save businesses time and money with the Website/Application for your business needs. They build systems designed to help your business run better and more efficiently.

Austin Reed and his partner Mateo Neves founded Horizon Development nearly 5 years ago.  Wait till you hear what got them started - talk about one of y...

Duration: 00:28:12
Protecting Outdoor Lifestyles - Jennifer and Mike O'Neal of MosquitoNix
Jul 02, 2024

Jennifer and Mike O'Neal join the show to share their family's company and the amazing opportunity for people to own their own business while having a proven system and team to support that MosquitoNix® has to offer.  

With over 20 years of experience, MosquitoNix® provides customized misting systems, monthly fogging treatments, and special event spraying to ensure a mosquito-free environment. Their services are designed for efficiency and simplicity, allowing customers to enjoy their outdoor spaces without the nuisance of mosquitoes.

The company prides itself on using environmentally friendly ingredients in their green alternatives, ensuring safety for bot...

Duration: 00:30:44
My Bulldozer Just Fell into the Ocean - Who do I call? Randi Glazer, CEO of Arclight Underwriting Joins the Show
Jun 18, 2024

My guest this week is Randi Glazer.  She is the founder and CEO of Arc Light Underwriting.  She is Managing General Agent (MGA) writing Physical Damage Insurance & Extended Service Contracts for Heavy Construction Equipment.

If you are like me, insurance is something that you don't think much about until you're making that call to put in a claim.  At that point, it's too late.  You are stuck with whatever you have. More importantly, you're stuck with what you don't have.  Randi shares some stories about situations where people like me wish that would have talked to someone like h...

Duration: 00:29:23
Consistency Makes Sense - David Lake, President and Founder of One Iron Golf
Jun 11, 2024

David Lake is the President and Founder of One Iron Golf, a company that specializes in single-length golf clubs. For over 25 years, One Iron Golf has been a leader in designing custom-built single-length woods, irons, and wedges.  

David's professional journey from CPA to the golf industry is a fascinating one.  Like many great origin stories, it starts with finding one's passion in the things they love to do.  

In 1998 David published the results of his findings in his book "One Iron Golf…the common-sense approach to better golf." Since then, David has been featured in many...

Duration: 00:29:34
March Motors - Helping America Affordably Get on the Road
Jun 04, 2024

Pre-owned automobile sales increased in the past several years because of a number of factors effecting the entire market.  Just to put some perspective to the last sentence - total pre-owned sales topped 2.6 million units.  That is an increase of over 2% overall.  For most people, the purchase of your car is secondary only to the purchase of your home the folks at March Motors understand what that means.  

Jason March is General Manager of a family run auto dealership in Jacksonville.  Jason and the March family have been serving their customers now for over 25 years and counting.  In my ex...

Duration: 00:26:49
Prime Realty's own Tyler Saldutti - Brokers in Cars Getting Coffee
May 28, 2024

Tyler and I did our best impression of Jerry Seinfeld's Comedians in Cars Getting Coffee.  Call it - Broker's in Cars Getting Coffee.  

Tyler is a fourth-generation real estate entrepreneur; and, prior to starting Prime Realty, was a top producer working for a global commercial real estate firm. He has consulted real estate owners and users from a wide range of industries and built a reputation for finding the best real estate solutions through creative deal structures and a project approach to each assignment. 

He and his team at Prime provide full-service Commercial Real Estate Sol...

Duration: 00:26:52
Pinhawk Golf & Aaron Banach - Nontraditional Approach to Making the Game Easier
May 21, 2024

Over the last 40 years, golfers' ability to shoot lower scores have not improved very much.  There have been huge advances in technology and agronomy during that time period, but not much has translated into improving golfers scores.  Maybe we're going about this all wrong? 

Aaron Banach and Pinhawk Golf approach has been, "Don't bring something to market that has already been done before - unless it can be vastly improved".  Pinhawk Golf offers innovative and smart golf clubs designed for better consistency of strike and control of the golf ball from tee to green.  From Single-Length Irons to th...

Duration: 00:35:57
What is Executive Presence? Ben Hippeli joins me to define it and help you improve yours!
May 14, 2024

Ben is back and he is sharing his thoughts on Executive Presence and how you can improve yours.  Ben and his team at Benchmark Training help sales professionals and leaders improve their skills each and every day.  This week, we're talking about something that doesn't get a lot of press and many believe it is just something you have, or you don't.  Ben would argue that it is a skill that can be learned and refined with effort and practice.  

Executive presence is a crucial skill for leaders. It’s about inspiring confidence in others, whether subordinates, peers...

Duration: 00:21:42
Making Cents with Data and Analytics - Patti Brownsord of Grounded with Data Drops Some Knowledge on Us!
May 07, 2024

Patti Brownsord is the partner and co-founder of Grounded with Data.  Her company's tag line is "Improving your bottom line through concrete, actionable intelligence."  She joins me to share her insight and discuss Data & Analytics' role in today's business environment. 

Data and analytics (D&A) refer to the ways organizations manage data to support all its uses and analyze data to improve decisions, business processes, and outcomes. Let’s explore this further:

Role of Data and Analytics in Business:The primary role of data and analytics is to equip businesses, employees, and leaders to make better decis...

Duration: 00:31:33
A.I. is Revolutionizing the Sales Landscape - Kelly Hill of Sales Advisors of FL Joins Me to Discuss
May 01, 2024

This week, Kelly Hill is joining us to talk about Artificial Intelligence (AI) and its increasing role in sales organizations.  If you guys would like to check out Kelly's story and what Sales Advisors of Florida does for the clients, you can check out episode 14 for a deeper dive into her and her company.  Today, Kelly is joining me to talk about how Artificial Intelligence is going used in sales organizations to streamline processes, enhance decision making, and boost the efficiency of their workforce. 

Artificial Intelligence (AI) is revolutionizing the sales landscape, empowering teams to work smarter and...

Duration: 00:24:06
Bankroll Golf - how Iggy Furtado combined his love of golf and background in finance!
Apr 23, 2024

The golf softgoods industry encompasses a wide range of products related to golf apparel and accessories.  Iggy Furtado, founder of Bankroll Golf, found a way to combine his passion for the game with his chosen profession - hence the birth of Bankroll Golf!  There website says it best:

Before founding Bank Roll, I often daydreamed in my cubicle about being knee-deep in rough instead of knee-deep in Excel spreadsheets. For this reason, I decided to pair my love of the game with my background in Finance and came up with the name BankRoll Golf.

We're ha...

Duration: 00:28:12
Social Media Study Hall - Class is in session!
Apr 16, 2024

Social media marketing is the practice of using social media platforms and tools to promote a business and connect with existing and potential customers. It encompasses a wide range of activities, from content planning and creation to social media analytics.

Social media marketing is about building relationships with your audience in the places they already spend their time online. Unlike traditional advertising, it allows for two-way communication between individuals and brands, fostering a sense of community and brand loyalty.

Delaina Baker is the founder of The Social Media Study Hall.  She joins the show to s...

Duration: 00:29:41
What is a PEO? Greg Den Boef Joins to Make Sense of Professional Employer Organizations.
Mar 26, 2024

My guest this week is Greg Den Boef.  Greg has worked for Paychex for over 21 years.  They are one of the nation's leaders in providing human resources, payroll, and employee benefits outsourcing services for small- to medium-sized businesses.

A Professional Employer Organization (PEO), sometimes referred to as an employee leasing company, is a human resources company that small businesses contract to handle certain administrative functions. Here are the key points about PEOs:

Co-Employment: A PEO acts as a co-employer alongside your business. It provides services for both your co...

Duration: 00:27:13
Making Sense of Business Marketing and Advertising - Yeliza Centeio, Founder of Integral Marketing & Advertising
Mar 19, 2024

What Is Business Marketing? Business marketing involves using every available resource to share, promote, and build awareness around your brand. The goal is to increase your customer base and drive sales. Whether you’re just starting out or have an established business, marketing is not optional—it’s essential. Gone are the days of relying solely on word of mouth or occasional magazine ads. Today, business marketing spans various platforms and utilizes multiple avenues simultaneously to stay in front of customers.

My guest this week is Yeliza Centeio.  She is the founder and CEO of Integral Marketing and Adv...

Duration: 00:34:54
Can't Decide What You Want to Drink Today? Why Choose - Sidney Graybill and Dual Drinks Have You Covered!
Mar 05, 2024

This week I am talking to Sidney Graybill - Founder and CEO of Dual Drinks in Orlando Florida.  I love talking to creative people that create something that they believe will provide others with a better way of doing something or a better product that they never knew they needed - but now they can't live without it.  Makes sense, doesn't it?  That's exactly what she is looking to do with Dual Drinks. 


Duration: 00:18:03
Making Sense of HR Services in the Middle Markets - Stephen Murray, Founder of Grow Fast HR Solutions, joins me!
Feb 27, 2024

Welcome to Making Cents of It All with Jesse Stakes.  HR services play a crucial role in managing employees and ensuring a smooth workplace experience. Here are some key aspects of HR services:

Recruitment and Onboarding:HR assists in recruiting and hiring new employees. They create job descriptions, conduct interviews, and onboard new hires, ensuring a seamless transition into the organization.Employee Benefits:HR manages employee benefits, including health insurance, retirement plans, and other perks. They help employees understand their benefits and address any related queries.Training and Development:HR c...

Duration: 00:27:24
What keeps you up at night? Steve Strum, Financial Advisor at Northwestern Mutual, joins me to discuss!
Feb 20, 2024

This episode is fun for me.  I have Steve Strum, Financial Advisor from Northwestern Mutual, joining me today to talk about all the things that keep business owners up at night.  In Steve's world, each day is filled with the tough and uncomfortable conversations that deal with all the WHAT IF's they could potentially face.  I can tell you that this is definitely not one of those tough conversations.  In fact, it is probably one of the easiest interviews I have ever done.  Enjoy my conversation with Steve as he helps me make sense of how business owners protect their...

Duration: 00:42:04
Protecting Against Financial Fraud and Helping Move money Where It Needs to Go - Treasury Services
Feb 13, 2024

Treasury Service products are used by businesses of all sizes to manage the cash flow cycle and protect against the all-too-common fraudsters in today's world.  

In ages past, we built castles, walls, and moats to protect our treasures and our financial wellbeing from vandals and those that would look to take it.  Today's tools are not all that dissimilar, but instead of physical barriers, many of them are now digital.  

Duration: 00:17:58
Swinging With Purpose - Diana Riley, Executive Director: Swing for Women, Girls and Children
Feb 06, 2024

Swinging With Purpose® is a 501c3 organization that provides support to grassroots organizations serving the needs of women, girls and children in communities across the country.  Through various golf venues, we invite golfing communities to “swing with purpose” for their respective communities.

Their vision is to invite non-profit organizations and Golf Clubs to “swing with purpose” with use of the Swinging With Purpose® trademark license.  They have developed a template for golf-related fundraising success and we’re ready to share those proven techniques, resources, and relationships to make a difference in communities throughout the Country.   

Duration: 00:27:17
What's a Fractional Vice Preside of Sales? Kelly Hill of Sales Advisors Shares!
Jan 30, 2024

We all want to make more money, right?  Business owners and CEOs all want their sales teams to bring in more business.  That usually means hiring a very skilled sales professional that you hope will lead your team to success.  In today's world, there is another way.  It is possible to lead through partnership rather than leading through employment.  Kelly Hill, CEO of Sales Advisors joins the show to talk about what a Fractional Vice President of Sales does for the organizations that she serves.  She will even provide some tools that I believe will help everyone get a little...

Duration: 00:29:31
Ian Brown - Yield Coach Realty & Capital
Jan 23, 2024

Yield Coach Realty & Capital is providing the education, tools, and opportunity for folks just like you and me to get into the investment real estate market.  Ever have that feeling that you would like to invest in real estate, but you are afraid to fail, or you don't feel that you know enough to pull the trigger?  This podcast is for you then!  

Ian shares his story along with the opportunity that Yield Coach represents in the North Florida marketplace.  He also is looking to pull folks up as he is moving down the road!  Through the use o...

Duration: 00:32:09
Chris Pepin - Founder and Managing Partner of PRORELI: Filling Talent Demand in Maintenance and Reliability
Jan 17, 2024

According to a recent study by Deloitte and The Manufacturing Institute, the manufacturing skills gap in the United States could result in 2.1 million unfilled jobs by 2030.  Chris Pepin and he is founder and Managing Partner of PRORELI.  He is working on filling the huge talent demand in the Maintenance and Reliability disciplines that exists in manufacturing and the industrial space.   


Duration: 00:38:46
Ben Hippeli, CEO of Benchmark Training LLC: Do virtual sales forces work?
Jan 09, 2024

New years come with new beginnings, and I can't think of a better way to kick of this year than to bring on Ben Hippeli, Founder of Benchmark Training, to talk about what it looks like in modern sales and sales management to work virtually vs. the traditional in-person approach.  We are diving into the benefits and some drawbacks of working as a virtual sales force vs. the traditional model of how things have been done in the past.  We will even touch on how some organizations are utilizing a hybrid approach.  


Duration: 00:29:46
James Murphy - Florida Supreme Court Certified Circuit Court Mediator
Dec 05, 2023

Did you know that over 80% of legal disputes could avoid a courtroom all together and be settled through a process called mediation?  I think most folks know the definition of the term, but how many people truly understand what the process of Meidation looks like?  I didn't.

My guest this week is James Murphy, Circuit Court Mediator in Duval County Florida. Prior to becoming a full-time mediator, he was a senior-level banking officer and special assets manager.  He has a unique perspective to handle cases that involve business partner disagreements, debt collection, debt restructures, construction defects, foreclosures, ban...

Duration: 00:25:59
Profit First Professional - Rachel Siegel
Nov 28, 2023

I am pleased to welcome back the President and Founder of GoFigure Accounting, Rachel Siegel.  For those of you that didn't have the opportunity, check out episode 38 where we talked all about Rachel, her career, and how she started and grew gofigure account.  

This time, we are talking all about Profit First.  What is Profit First you ask?  I'll let Rachel tell you because she is a Mastery Certified CPA that executes the Profit First strategies with her clients, and I would rather you here it straight from a Master.

Duration: 00:13:22
Betsy Pepine & Ashley Tamayo - Pepine Realty Gives
Nov 21, 2023

The Florida housing market has been on a tear in recent years, with home prices skyrocketing.  This has also increased the demand for affordable housing across the state as wages for the folks who were already here are not grown at the same rate as the rapidly increasing home prices.  

Betsy Pepine's company is not only thriving in the North Central Florida area, but they are working on creating additional affordable housing in the area to be part of the solution to this problem!  Through their charitable foundation, Pepine Gives, they are literally building houses!

Duration: 00:22:22
Gregory Grant - City of Jacksonville Small & Emerging Business Administrator - Office of Equal Business Opportunity
Nov 14, 2023

Small businesses are generally defined by the U.S. Small Business Association (SBA) as independent businesses having fewer than 500 employees. Based on SBA's definition, there are 33.2 million small businesses in America, which account for 99.9% of all U.S. firms.  

Small businesses are credited with just under two-thirds (63%) of the new jobs created from 1995 to 2021 or 17.3 million new jobs. Small businesses represent 97.3% of all exporters and 32.6% of known export value ($413.3 billion). They also employ almost half (46%) of America's private sector workforce and represent 43.5% of gross domestic product. By almost any measure, small businesses are a vital part of the Ameri...

Duration: 00:31:39
Cheryl Stakes - Vision is Priceless
Nov 07, 2023

My guest this week is Cheryl Stakes.  She is the Program Direction at Vision is Priceless in Jacksonville, FL where they work each and every day to improve the visual health of children and adults in Northeast Florida.  The impact of the work they do in the community truly is priceless, and the value to the people they help is immeasurable. 

What if you were a child that never had an eye exam, and you didn't even know that the blur you see in front of you isn't the same as what the other kids in your cla...

Duration: 00:30:21
Banking - There's so Much More to Explore
Nov 01, 2023

I wanted to piggyback off our SBA show we just did.  When you step back and look at what the banking system in the country represents to the community, they are essentially stewards and gatekeepers of the country's monetary system.  

There is so much more to it and much to understand.  This is a continuation of a discussion that started with SBA last week, but I think we will touch so many more things that banks are responsible for in our economy.  

Duration: 00:12:17
Scott McBride - One Florida Bank SBA
Oct 24, 2023

The Small Business Administration (SBA) was established in 1953 by the Small Business Act, signed into law by President Eisenhower. The SBA was created to promote the interests of small businesses and enhance competition in the private marketplace. Prior to the establishment of the SBA, small businesses had limited access to credit resources. 

Scott McBride, SBA Lender for One Florida Bank, joins me this week to talk about what the SBA actually is for clients, how they function in providing capital to small businesses, and how they partner with banking and lending institutions to support the growth of t...

Duration: 00:32:19
Kim Arrigo - Technology Sales & Consulting in Banking & Finance
Oct 17, 2023

Kim Arrigo consults in the banking and finance industry for one of the largest tech companies in the United States.  She and her team ensure that the systems those companies choose to have in place best assist them in interacting with their clients and potential customers.  Enjoy Kim and I's conversation as we discuss what brought her to technology sales and why she is so passionate about it.  

Duration: 00:22:06
Shana Ryan - Conceptual HR Solutions
Oct 10, 2023

Shana Ryan is the founder and CEO of Conceptual HR Solutions.  Shana and her team provide Fractional Human Resource Services for companies that need additional support for their current HR department or another level of service that could include completely outsourcing your HR department. Human Resources has become an umbrella that covers so many different sets of professional expertise:  employee relations, legal, health & benefits, technological interface, payroll, and so many other functions are grouped under the HR banner.  Enjoy the conversation as Shana and I attempt to break this down.  

Duration: 00:24:17
Cindy Browning - Round Table Property Management
Oct 03, 2023

Cindy Browning began working in the real estate world in 2013.   Cindy is the CEO and Round Table Property Management.  Their motto is "People Before Property".    In the property management business, I don't think there is a better approach that you could start with.  People and families surround the entire industry - people purchase rental properties as an investment that they hope will one day help better their families lives and someone else is renting that home to shelter and protect their own family.   Enjoy our conversation as we touch on all things property management, affordable housing, interest rates; all the whi...

Duration: 00:25:26
Chelsea Ryckis - Ethos Benefits
Sep 26, 2023

Chelsea Ryckis is the President and Founder of Ethos Benefits.  She is working to bring health and benefits conversations out of the shadows and provide transparency for her clients and all large business owners that want to learn more about how to gain or regain control over one of the largest line items on their company budget - health insurance and benefits. 

Duration: 00:45:01
Justin Neagle - Spot Migration
Sep 19, 2023

Technology in infiltrated all sectors of the US economy in 2023 - including the AEC space.  Not familiar with the term?  Neither was I until I met Justin Neagle.  Justin is part of the leadership team and the Chief Storyteller at Spot Migration.  Justin and the team at Spot Migration focus on the intersection of People, Process, and Technology and how that comes together for their clients.  Justin also co-hosts his own podcast, Building Scale, that helps bring resources and experts around the AEC space together.   

Duration: 00:37:21
Rachel Siegel - Go Figure Accounting
Sep 13, 2023

My guest this week is Certified Public Accountant, Rachel Siegel.  Rachel is the founder and owner of Go Figure Accounting.  They are a small, specialized firm that those that Serve Us - nationwide.  Rachel and her team operate under the Profit First model.  Profit First is a cash management technique developed by Mike Michalowicz that treats profit as part of your budget, rather than the lucky leftovers. Using intuitive methods that work with human behavior, people develop money-saving habits that actually stick.  Rachel and her team pride themselves providing quality counsel and advice for their clients.  Enjoy my conversation with R...

Duration: 00:24:53
Nelson Bradshaw - Farther
Sep 05, 2023

It's hard to believe that I launched this podcast 9 months ago now.  Nelson Bradshaw was my very first guest on the show and I am happy to be able to bring him back this week.  

Last time, we talked a lot about Nelson, his career, and his deep involvement in the community.  This time, I thought we would talk a lot more about Farther, his role there as the Managing Director of Bank Strategies, and what makes their offering different in a very competitive landscape.   Farther's motto is "move your wealth forward".  Enjoy the conversation with Nelson and lea...

Duration: 00:31:40
Keith Rozelle - Sales Marvel
Aug 30, 2023

This week we are traveling across the pond to talk with the UK's own Sales Marvel, Keith Rozelle.  Right of the bat, he'll share with you why he is the Sales Marvel.  The globe is getting to be a smaller place every day.  Tools such as LinkedIn connect our global business community and give us ways to share ideas and lessons that we used to have to seek out.  Keith is a mentor, a writer, a coach, consultant, a resource, and so many more things to so many people.  To sum it all up, he's a Sales Marvel!  

Duration: 00:28:53
Ben Hippeli, MBA, CST - Benchmark Training, LLC
Aug 22, 2023

Ben Hippeli - Founder of Benchmark Training is my guest this week.  Benchmark Training working with their clients to build a culture of profitability through people development.   Ben has successfully started multiple businesses.  As you will hear, not only does he work with leaders and sales professionals, but he is also a Professor of Professional Selling at the University of North Florida.  To steal a line from their website, Ben helps bridge the gap between college graduates and the business community. 

Duration: 00:28:23
Bruce Breedlove
Aug 16, 2023

This week's guest is Bruce Breedlove.  Bruce has a great story that I am happy to share with you.  He is a self-made person that was able to put himself through nursing school and found ways to exponentially grow his personal wealth by putting his money to work for him in the background while he has continued to do the same.  This is no knock on Bruce whatsoever - but these are things that we all can do and take advantage of.  You don't need to be the smartest guy in the room and you don't need to make a mi...

Duration: 00:25:10
Bob McKenzie - McKenzie HR
Aug 09, 2023

This week I am bringing you my conversation with Bob McKenzie of McKenzie HR.  Bob has been in the Human Resource side of business in various roles since 1977.  In 2002 he founded McKenzie HR where he provided Full-service HR for small to medium businesses. 

Mr. McKenzie was named the 2012 Ultimate Human Resources Executive of the Year by the Jacksonville Business Journal and won the “Man of Steel Award” by Entrepreneur Anchor Magazine for his contribution to the small business community in Jacksonville.  He doesn't do it as much today, but he was a regular contributor of articles to many pub...

Duration: 00:20:37
FranPath's Brittany Bode and Sam Schweitzer - Whats Happening in Franchising?
Aug 01, 2023

 I first had Brittany Bode and Sam Schweitzer on the show earlier this year to talk about Franchising.  We talked about their business, FranPath Consulting, and what they do for their clients - how they find Franchises and business models that best fit their needs and how they want to run a business - but I felt like we left a lot on the table.  So this is our 2nd bite at the apple if you will.  The market has absolutely changed this year.  Interest rates have increased and inflation has made people make choices they didn't have to make...

Duration: 00:46:09
LaSean Smith - CAGR Investments
Jul 25, 2023

 My guest this week is LaSean Smith.  He runs CAGR Investments (CAGR).  It is a micro-private equity firm. LaSean operates out of Seattle, WA with a small, distributed, twelve-person team. The firm allocates permanent capital to buy, own and operate profitable businesses. His focus areas include digital goods, membership sites, and SaaS. As you will soon hear, LaSean sees this digital revolution that we are in the middle of as a perfect time to invest in small, nimble, technology driven businesses that are poised take advantage of the current environment but need a capital injection to get there. 

Duration: 00:36:46
Steve Beaman - Elevare Technologies Inc.
Jul 18, 2023

The subjects of Technology, Artificial Intelligence, and automation continue to come up in every conversation and in every industry - so I wanted to have a more direct approach this week.  My guest this week is the CEO of Elevare Technologies and White Thorne Holdings - Steve Beaman.  

Steve is a life-long entrepreneur.  He co-founded, built, and sold Chicago Investment Analytics to Charles Schwab & Co.  He has funded and helped start numerous companies and has even hosted his own radio show helping people get more out of life. He us the author of over 600 articles on better living...

Duration: 00:22:48
Amy Fargo & Brett Carneiro - V2 Strategic Advisors
Jul 11, 2023

This week I have Amy Fargo and Brett Carneiro from V2 Strategic Advisors.  V2 Strategic Advisors is a boutique management consultancy firm that specializes in Salesforce implementations for clients around the globe.  Specifically, for this conversation, we are talking about implementing Salesforce for Retail organizations.  I've always thought of Salesforce as a CRM Tool for sales organizations - but it is so much more.  

Just to hit a few of the highlights - Creating a Retail Media Network, Inventory Management, Personalized Shopping Experiences for customers, Customer Engagement, Implementing Customer Loyalty Programs, and creating a unified customer view of y...

Duration: 00:36:07
Kelly Hill - Sales Advisors of Florida LLC
Jul 04, 2023

My guest this week is Kelly Hill of Sales Advisors of Florida LLC.  Kelly is a Fractional VP of Sales that helps second stage B2B improve sales teams' performance.  She works directly with CEOs to help build actionable strategies and plans that assist in helping realize their vision of success.  If you are like me, several things I just said evoke questions - mainly, what is a fractional VP of Sales?  She answers that for us!

Sales touches every industry.  Some might say it is the life-blood of a company because without sales...you have nothing to wo...

Duration: 00:19:12
Christopher Wood & Tiana Neal
Jun 27, 2023

So this week on Making Cents of It All, I have Christopher Wood back on the show.  He is the Senior Editor at Thomson Reuters Checkpoint where they discuss all things payroll related and he has brought Tiana Neal with him.  She is the Director of Client Success at Enhance HCM.  As you will hear, we are going to discuss some topics that are current and relevant to all people that work or employ people in the United States.  Yes Artificial Intelligence will rear its head again as facets of it are being implemented by payroll providers and the IRS...

Duration: 00:47:24
Gordon Firemark - The Podcast Lawyer
Jun 20, 2023

 My guest this week is the Podcast Lawyer, Gordon Firemark.  I met Gordon through my research and preparation in starting this show, Making Cents of It All.  He provides a tremendous number of resources and knowledge to folks, like me, that are looking to wade or dive into the water that is the Podcast Industry.  

Gordon has been involved with the entertainment industry in one way or another since childhood.  He has done it all at one time or another from lighting and sound to being the talent on stage or behind the mic!  

As he so...

Duration: 00:17:20
Kristin Couch - CRA
Jun 13, 2023

My guest today is Kristin Couch.  She is the Vice President in charge of the CRA Program for United Community Bank, headquartered in Greenville, SC.  She is going to go way beyond just giving you a history lesson and defining a piece of legislation.  

In order to understand where we are, I believe it is important to understand why and how we arrived here in the first place. The CRA followed similar laws passed to reduce discrimination in the credit and housing markets including the Fair Housing Act of 1968, the Equal Credit Opportunity Act of 1974 and the Home...

Duration: 00:21:45
Russ Priddy - Ascend Stewardship and Consulting
Jun 06, 2023

We are diving into fundraising and capital acquisition for faith-based organizations with Russ Priddy - the founder of Ascend Stewardship and Consulting.  

There are many paths we take as people in this world and, many times, the path that we travel is a more enjoyable walk when we are serving a purpose that is higher than ourselves.  Enjoy the conversation with Russ!

Duration: 00:22:14
Justin Henderson - CrossFit Jacksonville Beach & CrossFit Duval
May 30, 2023

CrossFit gym was only opened in 2000 in Santa Cruz. Since then, it has spread to over 150 countries worldwide with hundreds of thousands of devoted followers.  It evokes a passion and allegiance that other forms of fitness training wish they had.  

My guest this week is Justin Henderson.  He and his wife own 2 CrossFit gyms in the greater North Florida area, CrossFit Jax Bch and CrossFit Duval.  Enjoy the conversation as we talk about his journey with CrossFit.  

Duration: 00:24:57
Making Golf Fun Again - Martin Wyeth & Power Tee Raises Your Game and Entertainment Level at Driving Ranges Around the World
May 23, 2023

The Power Tee is the world’s best performance automatic teeing system for the Indoor environment, driving ranges, and country clubs. As the world-leading automatic teeing system manufacturer, our Power Tee has been installed in thousands of golf ranges globally, including the USA, UK, Europe, Asia, and the Middle East.

Power Tee is the fastest way to a better golf swing. Our automatic teeing system greatly increases efficiency through streamlining, automation, and labor-saving methods.

Power Tee has proven its value, reliability, and ease of use at driving ranges worldwide. As a matter of fact, Power Te...

Duration: 00:37:57
Brent Durban - Better Exterior Solutions & First Coast Hurricane Shutters
May 16, 2023

This week, my guest is Brent Durban.  His companies - Better Exterior Solutions and First Coast Hurricane Shutters - apply technology in the residential sector.  

Hurricane Shutters, screens, pergolas, and other residential applications have been around for years, but they've gotten a substantial make over in recently.  The finished product works far better and more efficiently - while being aesthetically pleasing and being something that you are proud to have as part of your home - and many times they work in conjunction with your devices for ease of use!

Duration: 00:19:45
Jack Ducanis - Sales Management
May 09, 2023

Jack Ducanis was one of my first guests when I started Making Cents of It All this year.  IF you want to learn more about Jack and his career, check out our first conversation, on the January 10th.  Today - we are talking all about Sales Management.  

When I say Sales Management - I am sure that it means a lot of different things to a lot of different people.  So - specifically - we are talking about the Profession of Sales Management.  We are going to dive into what it looks like to be responsible for Recru...

Duration: 00:38:21
Dave Pataca - Candela Medical
May 02, 2023

The global Medical Laser Market is projected to grow from $4.80 billion in 2022 to $14.23 billion by 2029.  Candela Medical is a company that provides medical aesthetic devices. It offers products for skin rejuvenation, vascular conditions, body treatments, skin resurfacing, skin elasticity, scars, and stretch marks removal, pigmentation treatment, hair removal, tattoo removal...you name it and they provide a device that treats it!  

My guest this week is Candela Medical's Executive Regional Director for the Southeastern US and the Caribbean, Dave Pataca - what professional wouldn't want that territory!  Dave has been in the medical field for more than 20 yea...

Duration: 00:21:59